Best Shopify Retention & CRM Apps
115 Shopify apps in the retention & crm category, hand-picked by DTC brand operators. Common use cases include repeat rate lift, attributed revenue (email), list growth revenue, and aov lift. Each one has a SWAG (Scientific Wild-Ass Guess), our first-party ROI analysis showing the max monthly price worth paying. Free for dtcmvp brand members.
Tapp
Gamified membership platform that turns customers into engaged, habitual buyers
Retentics
AI-powered Klaviyo flow optimization and predictive reorder timing for Shopify brands
Rediem
Community-driven loyalty program that replaces points with personalized engagement
Mercana
Customer intelligence platform that enriches Shopify profiles with 90+ data points for smarter segmentation and VIP outreach
LongPlay
Lifecycle marketing agency for ecommerce brands, specializing in email, SMS, and retention programs
Hoop
AI agent that intercepts cancellation requests and saves subscribers for Shopify subscription brands
CustomersAI
Visitor identity resolution, AI email optimization, and Meta signal recovery for Shopify brands
Bubblehouse
Loyalty, referrals, and gamification for Shopify brands that want customers to come back
Yuzu
Personalized print inserts automated into the pick and pack flow
Wunderkind
Identity resolution that turns anonymous traffic into triggered email, SMS, and onsite revenue
Yieldify
On-site personalization, exit-intent overlays, and CRO experiences for ecommerce
WisePops
Pop-ups, banners, and bars for list growth and exit-intent promotions
Voyage Mobile
SMS marketing and message commerce for ecommerce brands
Vita Plus
Sports nutrition and supplement retailer carrying 50+ brands and bulk ingredients
Videowise
Shoppable video commerce platform with live shopping and AI-powered content
TxtCart
Conversational AI SMS marketing for Shopify, built around abandoned cart recovery
Triple Whale
All-in-one DTC intelligence platform with attribution, analytics, and AI agents
Treet
Branded resale marketplaces for Shopify brands (P2P, trade-in, off-price, returns)
Toki
Loyalty points, tiered memberships, and referral programs for Shopify
Tolstoy
AI-first shoppable video, quizzes, and personal shopper for Shopify
Tie
Shopper identity resolution. Reveal up to 90% of anonymous site traffic and reach them across email, SMS, postal, and programmatic.
Talkable
Enterprise referral marketing platform for DTC brands
Swym Wishlist Plus
Wishlist, back-in-stock alerts, and share-the-cart for Shopify
Swish
Wishlist app for Shopify that turns saved products into sales through automated notifications
SurveySensum
AI-powered NPS, CSAT, and CES surveys with text analytics and closed-loop feedback
Superfans
Branded mobile app and push channel that turns top customers into repeat buyers
Subi Subscriptions
Subscribe and save, membership, and loyalty programs for Shopify brands
Spellbound
Interactive email experiences that let customers shop, review, and opt into SMS without leaving their inbox
Social Snowball
Turn every customer into an affiliate with automatic discount-code attribution
Smile.io
Loyalty, referrals, and VIP tiers for Shopify SMB and mid-market
Smartrr
Subscription management, loyalty rewards, and churn prevention for Shopify brands
SmartrMail
AI email and SMS marketing automation built for Shopify and ecommerce stores
Skio
Shopify-native subscription platform. Higher checkout attach, lower transaction fees, and cancel-save flows built in.
Simon Data
AI-first customer data platform that personalizes marketing across every channel
ShoppingGives
Cause commerce platform. customers donate at checkout, brands donate a % of sales
Shoptin
Smart email consent for Shopify checkout
Sendlane
Unified email, SMS, and reviews platform built for ecommerce retention
Seguno
Shopify-native email marketing with automations, popups, and reviews built into your admin
Sailthru
Cross-channel customer messaging with AI personalization for email, SMS, push, and web
Rivo
Retention platform for Shopify Plus (loyalty, referrals, memberships, accounts)
REVIEWS.io
Product reviews, UGC, video reviews, and Google Seller Ratings for ecom
Repeat
Lifecycle marketing for CPG brands. automates reorders, replenishment, and cross-sell moments
Retention.com
Identity resolution that unmasks anonymous site visitors for triggered abandonment sends
Renumerate
Subscription churn reduction through cancel-flow saves and lapsed subscriber winback
Relo
AI-powered repeat revenue platform for Shopify DTC brands
Remarkable AI
AI plus human 1:1 customer engagement across winback, support, and social
Rebuy
AI-driven personalization, upsell, and cross-sell engine for Shopify
Recart
SMS marketing platform with OneClick opt-in built for Shopify DTC brands
Recharge
Subscription platform for Shopify brands. Recurring billing, customer portal, and churn prevention.
Recurly
Subscription billing and retention platform with a Shopify-native Commerce product
Quiz Kit
Product recommendation quizzes that convert traffic, grow email lists, and lift AOV
Prive
Subscriptions, bundles, and retention tools for Shopify brands (now Recurly Commerce)
Privy
Popups, email, and SMS marketing for SMB Shopify brands
Polar Analytics
All-in-one analytics, incrementality testing, and AI agents for Shopify brands
Pinpoint
AI-powered DM automation that turns Instagram and TikTok engagement into revenue
Paper Run
Automated direct mail for customers who do not open your emails
Paloma
Conversational commerce for DTC brands. Sell in Instagram DMs and Messenger.
OuterSignal
Customer intelligence and VIP detection. Know who is actually buying from you
Ordergroove
Subscription management platform that converts one-time buyers into recurring customers
orita
Email list health and Klaviyo subscriber engagement optimization
OptinMonster
Popup, exit-intent, and lead capture toolkit for list growth and cart recovery
Opensend
Visitor identification and email list growth for Shopify brands
Okendo
Customer marketing platform for Shopify (reviews, loyalty, referrals, quizzes, surveys)
Ometria
Enterprise customer data and marketing platform for retail and DTC retention
Octane AI
AI product quizzes and zero-party data for Shopify
Nwsflash
Klaviyo email and SMS management for fast-growing ecommerce brands
NAPPS Mobile App Builder
Native iOS and Android apps for Shopify stores, no code required
Mention Me
Referral marketing and customer advocacy platform for DTC brands
Mailmend
Email inbox placement tool that moves Klaviyo emails from promotions to primary
Malomo
Branded order tracking pages and shipment notifications for Shopify
Mailchimp
Email marketing, automations, and audience tools for SMBs
Mage: Loyalty & Rewards
Points, VIP tiers, and referrals to turn one-time buyers into repeat customers
Mailability
AI intent scoring and revival flows that boost Klaviyo email revenue
LoyaltyLion
Enterprise loyalty and referral program platform for Shopify Plus
Loop Subscriptions
Shopify subscription platform built for retention, dunning recovery, and bundle-driven growth
Loloyal
Points, VIP tiers, and referral programs for Shopify, now branded TrustWILL Loyalty
Listrak
Enterprise email, SMS, and cross-channel marketing automation for retail and ecom
Littledata
Server-side conversion tracking for Shopify brands using GA4, Meta, Google Ads, and Klaviyo
Joy
Loyalty points, VIP tiers, and referrals to turn one-time buyers into repeat customers
Joy Loyalty Program & Rewards
Points, VIP tiers, memberships, and referrals across 30+ touchpoints for Shopify stores
Joy Subscription
Shopify subscription app for recurring revenue, dunning management, and subscriber self-service
Inveterate
Paid membership and store-credit loyalty programs for Shopify
Instant
AI email marketing that identifies anonymous abandoners and personalizes every send
Hiro Analytics
Automated Klaviyo reporting and retention analytics for DTC brands and agencies
Gladly
Radically personal customer service platform built around the person, not the ticket
GetResponse
Email marketing, automation, and cart recovery for ecommerce brands
Friendbuy
Referral and loyalty programs for mid-market DTC brands
Fuego
Native mobile app builder for Shopify Plus brands
Fondue
CashBack offers that replace promo codes, so customers choose rewards after purchase instead of discounts at checkout
Foursixty
Shoppable Instagram, TikTok, and UGC galleries for Shopify brands
Emotive
Conversational SMS marketing for ecommerce with two-way human-led replies
Endear
CRM and clienteling platform for retail store teams
Digioh
Preference-based product quizzes, forms, and list growth for Shopify
Decile
AI-powered customer analytics, personas, and predictive segmentation for DTC
Dataships
Consent optimization that lifts email and SMS opt-in rates while staying GDPR and CCPA compliant
Customer.io
Cross-channel automation for email, SMS, push, and in-app messaging
Customer Fields
Custom registration forms and B2B customer account management for Shopify
Churn Buster
Failed payment recovery and cancel flow optimization for subscription brands
Cevoid
UGC galleries, loyalty rewards, and unified customer profiles for Shopify brands
Catch
Pay-by-bank checkout that swaps credit card fees for store credit rewards
Brij
QR-code-powered first-party data capture for brands selling through retail and offline channels
Braze
Enterprise customer engagement across email, push, in-app, SMS, and WhatsApp
Wunderkind
Autonomous marketing platform that identifies anonymous visitors and drives incremental email and SMS revenue
BON
Loyalty points, VIP tiers, and referral programs for Shopify
Bold Commerce
Subscriptions, upsells, and checkout for Shopify Plus brands
Bluecore
Enterprise retail personalization across email, SMS, site, and paid media
Blueprint
SMS and WhatsApp marketing for Shopify brands focused on retention and repeat revenue
Black Crow AI
Predictive AI for DTC. Personalized onsite experiences and smarter paid-media audiences.
Attentive
AI-powered SMS and email marketing platform for consumer brands
ARPU
2-click upsells and delay options inside pre-shipment notification emails for Recharge subscription merchants
All In One Email
Email, SMS, and marketing automation that turns subscriber lists into revenue
AiTrillion
All-in-one Shopify marketing platform covering email, SMS, loyalty, reviews, and more
Alia
AI-powered brand storytelling popups for Shopify with earn-to-unlock discounts
AI Development
AI-powered email, SMS, and CRM for Shopify brands
AddShoppers
Identity resolution and triggered email to anonymous site visitors