Blueprint
SMS and WhatsApp marketing for Shopify brands focused on retention and repeat revenue
Blueprint provides SMS & WhatsApp marketing software for Shopify stores.
Blueprint runs sms and WhatsApp marketing for Shopify brands, covering campaigns, flows like abandoned cart and welcome, VIP drops, and ai-triggered replenishment prompts. Built for brands with consumable or repeat-purchase products that want a second revenue channel beyond email. Best fit if you have an existing customer base and want sms tied to retention, not just blasts.
What Blueprint does for Shopify brands
- sms campaigns, flows & VIP drops drive attributable per-subscriber revenue
- ai detects each customer's reorder window, sends 1:1 replenishment prompts
- Captures repeat orders that normal campaign cadence would miss
- Two-way conversations turn sms into a retention channel, not just broadcast
Overview
Blueprint sells SMS and WhatsApp messaging software for Shopify stores. Merchants use it to text customers about subscriptions, reorders and feedback, and to run abandoned cart and campaign messages. It is aimed at customer retention and repeat purchases.
- Built for
- Shopify stores and direct-to-consumer eCommerce brands, with industry pages for beauty, fashion, pets, and health and wellness.
- Pricing
- Monthly plans: Startup $59, Growth $191, Performance $479, each with included message segments. Annual billing is listed at 20% less. Enterprise is custom-priced and billed annually. Messages beyond the included amount are charged per message, with rates varying by country.
Products
- WhatsApp Marketing Software WhatsApp messaging for eCommerce brands to handle customer problems and build loyalty.
- Customer Feedback Collects direct customer feedback through SMS and WhatsApp conversations.
- Flexible Subscriptions Lets customers skip and edit subscription orders through SMS and WhatsApp.
Integrations
Buyer notes
- The site says you can connect to your store in 2 minutes.
- No contract; the pricing FAQ says you can cancel or pause at any time.
- Each merchant gets its own long-code phone number, not a shared short-code.
- Site banners state that Blueprint has joined Klaviyo.
From Blueprint's own site and Shopify App Store listings, as of 2026-10-20.
How much does Blueprint cost?
Monthly plans: Startup $59, Growth $191, Performance $479, each with included message segments. Annual billing is listed at 20% less. Enterprise is custom-priced and billed annually. Messages beyond the included amount are charged per message, with rates varying by country.
