Alia is a Shopify app developer that makes Alia: Email & SMS Popups, a pop-ups app on the Shopify App Store. It provides popup and email/SMS capture platform for e-commerce brands. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 969 (6.3%) run Alia: Email & SMS Popups, more than any other pop-ups app. Its share is highest among Health & Wellness (16.6%), Beauty & Personal Care (9.3%) and Food & Beverage (6.8%) brands. It is rated 4.6 out of 5 from 114 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. Alia: Email & SMS Popups has 4 plans on the Shopify App Store, from $100 to $400 a month.
Alia replaces the standard 10%-off popup with a brand storytelling flow where visitors earn a discount by learning about your products. Best fit for Shopify brands with a real story or hero ingredient that gets flattened into a generic coupon, especially in beauty, food & drink, and apparel where education drives the purchase.
What Alia does for Shopify brands
- Earn-to-unlock popup lifts email & sms opt-in rates above standard 10%-off popups
- Pre-educated subscribers convert at higher rates downstream in welcome flows
- Brand storytelling flow lifts in-session cvr even for visitors who don't opt in
- Captures zero-party data alongside email & sms for segmentation
Overview
Alia is an AI-powered popup platform for Shopify brands. It helps merchants capture email and SMS signups with popups that are triggered, targeted, tested and personalized for each visitor, and reports on sitewide revenue as well as form results.
For Shopify brands
- Smart Testing runs experiments automatically, so the team does not set up and apply A/B tests one signup unit at a time.
- Popups can be targeted by visitor behavior, source, location and customer data, and can collect zero-party data that syncs to email and SMS tools.
- Alia helps set up the popup at no extra charge, and a popup can be launched in 30 minutes by call or self-serve.
How it works
A brand installs Alia from the Shopify App Store or books a demo, and Alia helps build and set up the popup at no extra charge. A popup can be launched in 30 minutes, either on a call or self-serve. Paid plans start with a free trial and Alia's team can manage popups on the Fully Managed plan.
- Built for
- Ecommerce brands on Shopify that want to grow their email and SMS lists; Alia does not integrate directly with any other platform.
- Pricing
- Plans are priced monthly by visitor volume, with a 14-day free trial, no auto-upgrades and cancellation any time. The App Store lists $100 to $400 per month for 20,000 to 300,000 monthly visitors, and the website lists Basic and Fully Managed plans.
Products
- Smart Triggering Uses machine learning to fire a second popup when a visitor is most likely to subscribe.
- Advanced Targeting Shows popups based on visitor behavior, source, location and customer data.
- Smart Testing Automatically runs and optimizes experiments based on ecommerce KPIs such as revenue and net-new subscribers.
- Smart Offers Adjusts discounts dynamically based on buying intent.
- Prism AI Adapts popup content, offers and creative to each visitor for 1:1 personalization.
- Advanced Analytics & Custom Reports Tracks sitewide conversion, revenue, AOV and LTV, and generates AI reports.
Integrations
Buyer notes
- 14-day free trial, no auto-upgrades, month-to-month pricing, cancel any time.
- Support includes personalized Slack, live chat and email support.
- A popup can be launched in 30 minutes, by call or self-serve.
- Works only with Shopify and does not integrate directly with other platforms.
From Alia's own site and Shopify App Store listings, as of 2026-10-30.
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
Alia: Email & SMS Popups
4.6 · 114 reviewsBuilt for ShopifyFree planPaid from $100/moOn 6.3% of brands over $5MLaunched 2023Pop-upsCapture more email and SMS signups and increase opt-in rates with high-converting popups that adapt to each visitor. Alia is a Shopify popup builde...
Pricing
20,000 visitors/mo$100/month- All features
- Up to 20,000 monthly visitors
- Live chat & email support
- Capture email and SMS
14-day free trial50,000 visitors/mo$200/month- All features
- Up to 50,000 monthly visitors
- Live chat & email support
- Capture email and SMS
14-day free trial100k visitors/mo$300/month- All features
- Up to 100,000 monthly visitors
- Live chat & email support
- Capture email and SMS
14-day free trial300k visitors/mo$400/month- All features
- Up to 300,000 monthly visitors
- Live chat & email support
- Larger plans available on website
14-day free trial
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to Alia
The most used pop-ups apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Octane AI | 3.3% | 4.7 · 209 |
| CWILL Popup Email Marketing · CWILL INC | 2.5% | 4.9 · 7,721 |
| RH · RevenueHunt | 2.5% | 4.9 · 462 |
| Wisepops | 2.3% | 4.9 · 71 |
| Pop‑Ups & Spotlight by Justuno · Justuno | 2.2% | 4.6 · 668 |
| Pop Convert | 2.1% | 4.9 · 8,696 |
Often used with Alia
What its brands run more often than Shopify brands over $5M do overall.
- Snowball14.8% of its brands · 5.7x average
- Intelligems35.1% of its brands · 4.8x average
- AppLovin36.1% of its brands · 4.5x average
- Aftersell Post Purchase Upsell26.7% of its brands · 4.4x average
- PostPilot Direct Mail Platform10.2% of its brands · 4.2x average
What Shopify apps does Alia make?
Alia has 1 app on the Shopify App Store: Alia: Email & SMS Popups.
How many Shopify brands use Alia?
Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 969 (6.3%) run Alia: Email & SMS Popups, more than any other pop-ups app. Its share is highest among Health & Wellness (16.6%), Beauty & Personal Care (9.3%) and Food & Beverage (6.8%) brands.
What are the alternatives to Alia?
The most used pop-ups apps among Shopify brands over $5M, after Alia: Octane AI (3.3%), CWILL Popup Email Marketing (2.5%), RH (2.5%), Wisepops (2.3%), Pop‑Ups & Spotlight by Justuno (2.2%) and Pop Convert (2.1%).
What do Alia's brands use alongside it?
Of the brands running Alia, 14.8% also run Snowball, 35.1% also run Intelligems, 36.1% also run AppLovin, 26.7% also run Aftersell Post Purchase Upsell and 10.2% also run PostPilot Direct Mail Platform. Each is at least 4.2 times as common among them as across all brands over $5M.
How is Alia: Email & SMS Popups rated?
Alia: Email & SMS Popups is rated 4.6 out of 5 from 114 reviews on the Shopify App Store.
How much does Alia cost?
Alia: Email & SMS Popups has 4 plans on the Shopify App Store, from $100 to $400 a month. Alia: Email & SMS Popups: 20,000 visitors/mo, $100/month; 50,000 visitors/mo, $200/month; 100k visitors/mo, $300/month; 300k visitors/mo, $400/month.
