Smartrr
Subscription management, loyalty rewards, and churn prevention for Shopify brands
smartrr is a Shopify app developer based in the United States that makes Smartrr Subscriptions App, a subscriptions app on the Shopify App Store. It provides subscription app for Shopify brands. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 35 (0.2%) run Smartrr Subscriptions App, #12 of 60 subscriptions apps by that count. It is rated 4.9 out of 5 from 71 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. Smartrr Subscriptions App has 3 plans on the Shopify App Store, from $99 to $499 a month. Some plans add usage charges on top, listed with each plan.
Smartrr runs subscriptions, loyalty, and churn prevention on Shopify. Converts one-time buyers into recurring subscribers, then keeps them subscribed with pause flows, dunning, and a portal that lets them add one-time items to upcoming orders. Best fit for consumables, beauty, and wellness brands building a recurring revenue base.
What Smartrr does for Shopify brands
- Converts one-time buyers into subscribers, recurring orders without re-acquisition
- Pause flows & retention actions intercept cancels before they happen
- Dunning management recovers failed payments that would otherwise lapse
- Subscriber portal one-time add-ons lift AOV on top of base subscription
Overview
Smartrr sells a subscription platform for Shopify brands. It lets merchants offer subscriptions, loyalty rewards and referrals, and gives them a customer portal and analytics. It is meant to help merchants bring customers back for repeat purchases.
- Built for
- Growing Shopify brands, from stores with 50 subscribers to those with 500,000 subscribers, including brands new to subscriptions and brands switching from another provider.
- Pricing
- Three monthly plans, each plus 1% of subscriber GMV: Launch $99, Grow $299, and Excel starting at $499. Launch, Grow and Excel have a 14-day free trial; larger merchants can get negotiated volume-discount or flat-fee pricing for Excel. The App Store lists a free plan.
Products
- Subscriptions Sells Subscribe & Save, box-of-the-month and prepaid subscriptions on Shopify without custom development.
- Smartrr Lifecycle Identifies, targets and converts customers ready for a second purchase.
- Loyalty Rewards & Referrals Add-on that gives subscribers rewards and referral offers, including loyalty tiers.
- Customer Account Portal Branded portal for subscribers with upsells, banners, one-time add-ons and loyalty features.
- Smartrr Retention Actions Shows offers or marketing actions based on the pause or cancellation reason a customer gives.
- Smartrr Advanced Analytics Reports on revenue, cohort retention, churn reasons, product revenue and upcoming renewals.
Integrations
Buyer notes
- Plans are month-to-month; cancel by contacting support and you are billed through the end of that month.
- Support is 24/7 chat; the website lists a dedicated Customer Success Manager on Grow and above, and a dedicated Slack channel on Excel.
- The 14-day free trial starts when you download the app on Shopify.
- The website says the team has a process for migrating to Smartrr without disrupting operations or the customer experience; guided onboarding and implementation support are listed on paid plans.
From Smartrr's own site and Shopify App Store listings, as of 2026-10-20.
Among Shopify brands over $5M
On the Shopify App Store
Smartrr Subscriptions App
4.9 · 71 reviewsBuilt for ShopifyFree planPaid from $99/moOn 0.2% of brands over $5MLaunched 2021SubscriptionsBuilt specifically for growing Shopify brands, the Smartrr platform powers subscription, loyalty & rewards experiences designed to increase brand loyalty.
Pricing
Launch$99/month+ 1% subscriber GMV
- Branded Shopify checkout & member portal
- Automated SMS & email notifications
- Dedicated subscription shipping profiles
- Chat support
14-day free trialGrow$299/month+ 1% subscriber GMV
- all Launch features +
- Customer Success Manager
- Prepaid Subscription
- Sequential Subscription
- +2 more
14-day free trialExcel Starting At:$499/month+ 1% subscriber GMV
- all Grow features +
- Digital subscriptions & tiered pricing
- Loyalty rewards, referrals & memberships
- Digital subscriptions & tiered pricing
- +3 more
14-day free trial
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to Smartrr
The most used subscriptions apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Recharge Subscriptions App · Recharge | 12.4% | 4.8 · 3,138 |
| Appstle℠ Subscriptions App · Appstle Inc. | 2.3% | 5.0 · 9,049 |
| Skio | 1.4% | 5.0 · 243 |
| Shopify Subscriptions · Shopify | 1% | 3.8 · 871 |
| Stay AI Subscriptions App · Stay Ai | 1% | 4.9 · 148 |
| Loop Subscriptions App · Loop Solutions Inc | 0.8% | 5.0 · 788 |
Often used with Smartrr
What its brands run more often than Shopify brands over $5M do overall.
- Okendo40% of its brands · 3.5x average
- Accessibly28.6% of its brands · 2.5x average
- Triple Whale37.1% of its brands · 2.3x average
- Awin28.6% of its brands · 2.2x average
- Attentive34.3% of its brands · 2.2x average
What Shopify apps does smartrr make?
smartrr has 1 app on the Shopify App Store: Smartrr Subscriptions App.
How many Shopify brands use smartrr?
Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 35 (0.2%) run Smartrr Subscriptions App, #12 of 60 subscriptions apps by that count.
What are the alternatives to smartrr?
The most used subscriptions apps among Shopify brands over $5M, after smartrr: Recharge Subscriptions App (12.4%), Appstle℠ Subscriptions App (2.3%), Skio (1.4%), Shopify Subscriptions (1%), Stay AI Subscriptions App (1%) and Loop Subscriptions App (0.8%).
What do smartrr's brands use alongside it?
Of the brands running smartrr, 40% also run Okendo, 28.6% also run Accessibly, 37.1% also run Triple Whale, 28.6% also run Awin and 34.3% also run Attentive. Each is at least 2.2 times as common among them as across all brands over $5M.
How is Smartrr Subscriptions App rated?
Smartrr Subscriptions App is rated 4.9 out of 5 from 71 reviews on the Shopify App Store.
How much does smartrr cost?
Smartrr Subscriptions App has 3 plans on the Shopify App Store, from $99 to $499 a month. Some plans add usage charges on top, listed with each plan. Smartrr Subscriptions App: Launch, $99/month (+ 1% subscriber GMV); Grow, $299/month (+ 1% subscriber GMV); Excel Starting At:, $499/month (+ 1% subscriber GMV).
