Intelligems is a Shopify app developer that makes Intelligems: A/B Testing, a pricing optimization app on the Shopify App Store. It provides A/B testing and personalization of pricing, content, and offers for ecommerce. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 1,125 (7.3%) run Intelligems: A/B Testing, more than any other pricing optimization app. Its share is highest among Health & Wellness (17.7%), Pets (11.9%) and Beauty & Personal Care (9.8%) brands. It is rated 4.8 out of 5 from 199 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. Intelligems: A/B Testing has 4 plans on the Shopify App Store, from $69 to $349 a month. Some plans add usage charges on top, listed with each plan.
Intelligems runs a/b tests on Shopify across three independent levers: product prices, shipping rates and thresholds, and on-site content like hero copy and pdp layout. Best fit for brands with enough traffic to test hero SKUs and paid landing pages, where small lifts in AOV, conversion, or persuasion compound into real profit.
What Intelligems does for Shopify brands
- Splits traffic across price points on hero SKUs to find profit-maximizing price
- Tests free-shipping thresholds & rate models to lift CVR without burning margin
- A/B tests hero copy, pdp layout & offer presentation to convert paid traffic better
Overview
Intelligems sells software for Shopify merchants to run A/B tests on prices, content, offers, shipping, checkout and post-purchase pages. It reports results as profit per visitor. It also includes an AI tool called Atlas that suggests what to test, helps build tests and answers questions about results.
- Built for
- Shopify merchants, with or without developers, on plans that scale with sitewide order volume.
- Pricing
- The App Store listing shows a free plan and monthly plans from $69 to $349, scaling with sitewide order volume. The pricing page shows Unlimited at $1,279 per month, listed against $2,894, with a 3-month minimum.
Products
- Intelligems: A/B Testing Shopify app to A/B test prices, content, shipping, checkout and post-purchase.
- Atlas AI that suggests experiment ideas, helps build tests, and answers questions about results.
- Smart Content Tests landing pages, themes and content; personalizes pages by audience.
- Smart Merchandising Tests discounts, progress bars, upsells, quantity breaks, bundles, and free gifts with purchase.
- Smart Shipping Tests free shipping thresholds and flat, weight, and zone shipping rates.
- Unlimited Plan with all modules, unlimited tests, uncapped AI usage, and a dedicated Customer Success Manager.
Integrations
Buyer notes
- Setup starts by installing the Intelligems Shopify app.
- The Unlimited plan requires a 3-month minimum.
- Unlimited includes live guided onboarding, a storefront audit and testing roadmap, and a dedicated Customer Success Manager.
- The Shopify App Store listing shows a Built for Shopify badge.
From Intelligems's own site and Shopify App Store listings, as of 2026-10-20.
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
Intelligems: A/B Testing
4.8 · 199 reviewsBuilt for ShopifyFree planPaid from $69/moOn 7.3% of brands over $5MLaunched 2021Pricing optimizationIntelligems: A/B test prices, content, shipping, checkout & post-purchase on your Shopify store with AI to boost profit. Connect to Claude, ChatGPT, and Slack.
Pricing
Smart Content$69/monthor $660/year and save 20%Pricing scales based on sitewide order volume
- Test landing pages, themes, and content
- Personalize every page by audience
- Use AI to make content edits quickly
- Know which content tests to run next
- +2 more
14-day free trialSmart Merchandise$112.10/monthor $1,071.60/year and save 20%Pricing scales based on sitewide order volume
- All Smart Content features, plus:
- Test discount types and amounts
- Add progress bars and messaging
- Add PDP and cart upsells
- +2 more
14-day free trialSmart Shipping$112.10/monthor $1,071.60/year and save 20%Pricing scales based on sitewide order volume
- All Smart Content features, plus:
- Find your best free shipping threshold
- Add free shipping progress bar
- Test flat, weight, and zone rates
- +2 more
14-day free trialUnlimited$349/monthor $3,468/year and save 17%Pricing scales based on sitewide order volume
- All Smart Content features, plus:
- Smart Merchandising
- Smart Pricing and Smart Shipping
- Smart Checkout & Post-Purchase
- +4 more
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to Intelligems
The most used pricing optimization apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| GemX · GEMCOMMERCE CO., LTD | 1% | 4.8 · 27 |
| Elevate A/B Testing Price Test · Elevate | 0.6% | 4.9 · 143 |
| BSS B2B Wholesale Pricing · BSS B2B Solutions | 0.5% | 4.9 · 1,192 |
| ABConvert | 0.4% | 4.7 · 84 |
| PriceBazi · SolverCircle | 0.4% | 4.8 · 42 |
| Omniconvert AB testing + CRO · Omniconvert SRL | 0.3% | — |
Often used with Intelligems
What its brands run more often than Shopify brands over $5M do overall.
- Snowball13.9% of its brands · 5.4x average
- Alia30.2% of its brands · 4.8x average
- KNO Post Purchase Surveys16% of its brands · 4.8x average
- AppLovin36.9% of its brands · 4.6x average
- PostPilot Direct Mail Platform10.9% of its brands · 4.4x average
What Shopify apps does Intelligems make?
Intelligems has 1 app on the Shopify App Store: Intelligems: A/B Testing.
How many Shopify brands use Intelligems?
Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 1,125 (7.3%) run Intelligems: A/B Testing, more than any other pricing optimization app. Its share is highest among Health & Wellness (17.7%), Pets (11.9%) and Beauty & Personal Care (9.8%) brands.
What are the alternatives to Intelligems?
The most used pricing optimization apps among Shopify brands over $5M, after Intelligems: GemX (1%), Elevate A/B Testing Price Test (0.6%), BSS B2B Wholesale Pricing (0.5%), ABConvert (0.4%), PriceBazi (0.4%) and Omniconvert AB testing + CRO (0.3%).
What do Intelligems's brands use alongside it?
Of the brands running Intelligems, 13.9% also run Snowball, 30.2% also run Alia, 16% also run KNO Post Purchase Surveys, 36.9% also run AppLovin and 10.9% also run PostPilot Direct Mail Platform. Each is at least 4.4 times as common among them as across all brands over $5M.
How is Intelligems: A/B Testing rated?
Intelligems: A/B Testing is rated 4.8 out of 5 from 199 reviews on the Shopify App Store.
How much does Intelligems cost?
Intelligems: A/B Testing has 4 plans on the Shopify App Store, from $69 to $349 a month. Some plans add usage charges on top, listed with each plan. Intelligems: A/B Testing: Smart Content, $69/month (Pricing scales based on sitewide order volume); Smart Merchandise, $112.10/month (Pricing scales based on sitewide order volume); Smart Shipping, $112.10/month (Pricing scales based on sitewide order volume); Unlimited, $349/month (Pricing scales based on sitewide order volume).