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Listrak

Enterprise email, SMS, and cross-channel marketing automation for retail and ecom

Listrak is a Shopify app developer based in the United States that makes Listrak: Email, SMS & Identity, an email marketing app on the Shopify App Store. It provides marketing automation platform for email, SMS, and web for retail brands. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 130 (0.8%) run Listrak: Email, SMS & Identity, #10 of 186 email marketing apps by that count. Its share is highest among Beauty & Personal Care (1.4%) and Fashion & Apparel (1.2%) brands. It is rated 5 out of 5 from 23 reviews on the Shopify App Store. Listrak: Email, SMS & Identity has 1 plan on the Shopify App Store, at no charge.

Listrak is enterprise marketing automation that combines email, sms, push, web personalization, and identity resolution in one platform. Best fit for retail and ecom brands at scale with a dedicated retention lead who can run ai segmentation and lifecycle orchestration. Replaces a stack of 3-5 point solutions (esp, sms, cdp, popup, recs).

What Listrak does for Shopify brands

  • Email flows & campaigns (welcome, abandoned cart, post-purchase) drive 25-40% of ecom revenue
  • Identity resolution & ai segmentation power triggered lifecycle automations
  • Sms reaches customers who don't open email, capturing incremental revenue
  • One platform replaces esp + sms + cdp + popup + recommendation engine

Overview

Listrak sells a marketing automation platform that combines email, SMS, push, web and other channels using one customer profile. It is built for retailers and ecommerce brands that keep customer data and messaging in separate tools. It connects to Shopify data to send personalized, behavior-triggered messages and website experiences.

For Shopify brands

  • Syncs behavioral, transactional and product data directly from a Shopify store, including order history, customer tags, purchase attributes and inventory.
  • Triggers journeys for cart and browse abandonment, replenishment and back-in-stock alerts, and builds campaigns from Shopify data such as tags and customer status.
  • Offers onboarding with dedicated support and plug-and-play templates for Shopify stores.

How it works

Listrak connects to the store's data and resolves customer identity across devices and channels into one profile. Brands then build journeys, popups and campaigns in the platform. Implementation services can include a dedicated onboarding manager, platform configuration and integrations, design and deployment, and campaign parity work, customized to the brand's timeline, tech stack and service level.

Built for
Retailers and ecommerce brands, including Shopify and Shopify Plus merchants; Listrak describes itself as a certified Shopify Plus Partner.
Pricing
The Shopify App Store lists a free plan that is free to install, and notes that external charges may apply, billed by the external provider and not on the Shopify invoice.

Products

  • Listrak Data Platform Unifies zero- and first-party data through identity resolution into a single customer view.
  • Listrak Intelligence AI-powered product and content recommendations, channel affinity, predictive segmentation, send time optimization.
  • Journey Orchestration Builds automated cross-channel journeys such as welcome, cart and browse abandonment, replenishment and post-purchase.
  • Experience Builder Creates personalized popups, landing pages, preference centers and website personalization.
  • Reporting & Analytics Shows performance across channels, journeys, audiences and contacts, including email and mobile results.
  • Listrak: Email, SMS & Identity Shopify App Store app that turns Shopify customer, product and order data into personalized experiences.

Integrations

ShopifyShopify PlusAdobe Commerce (Magento)BigCommerceSalesforce Commerce CloudUPSLoyalty programsCDPsCRMsPayment providers

Buyer notes

  • Support: 24/7 technical support by phone at 877-362-4556 x1; live chat Monday to Friday, 8:30am to 5:00pm ET.
  • Business hours are Monday to Friday, 8:30am to 8:30pm ET.
  • Shopify onboarding is described as streamlined, with dedicated support and plug-and-play templates.
  • Offices are in Lititz, PA (HQ) and Wayne, PA.

From Listrak's own site and Shopify App Store listings, as of 2026-10-30.

Among Shopify brands over $5M

Brands running Listrak
0.8%
130 of 15,357 brands dtcmvp tracks
Rank in email marketing
#10 of 186
By how many of those brands run each app
All brands over $5M0.8%
Beauty & Personal Care1.4%
Fashion & Apparel1.2%

Share of each sector's brands running it, where that beats the overall rate.

On the Shopify App Store

  • Listrak: Email, SMS & Identity

    5.0 · 23 reviews
    Free planOn 0.8% of brands over $5MLaunched 2020Email marketing

    Turn Shopify customer data into personalized experiences that drive more revenue. Listrak helps retailers turn Shopify customer, product, order, an...

    Pricing

    Free
    Free to install

    External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.

Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.

Alternatives to Listrak

The most used email marketing apps among Shopify brands over $5M.

AppBrands over $5MApp Store
Klaviyo70% 4.7 · 3,395
Attentive15.4% 4.7 · 112
Shopify Forms · Shopify13.5% 4.5 · 757
Mailchimp Email SMS Marketing · Intuit Mailchimp12.3% 4.8 · 1,521
Omnisend Email Marketing & SMS · Omnisend4.7% 4.7 · 3,197
Wishlist Hero · Revamp1.6% 4.7 · 416

Often used with Listrak

What its brands run more often than Shopify brands over $5M do overall.

What Shopify apps does Listrak make?

Listrak has 1 app on the Shopify App Store: Listrak: Email, SMS & Identity.

How many Shopify brands use Listrak?

Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 130 (0.8%) run Listrak: Email, SMS & Identity, #10 of 186 email marketing apps by that count. Its share is highest among Beauty & Personal Care (1.4%) and Fashion & Apparel (1.2%) brands.

What are the alternatives to Listrak?

The most used email marketing apps among Shopify brands over $5M, after Listrak: Klaviyo (70%), Attentive (15.4%), Shopify Forms (13.5%), Mailchimp Email SMS Marketing (12.3%), Omnisend Email Marketing & SMS (4.7%) and Wishlist Hero (1.6%).

What do Listrak's brands use alongside it?

Of the brands running Listrak, 10.8% also run Yottaa Insights, 15.4% also run Narvar Return and Exchange, 24.6% also run Signifyd, 11.5% also run Happy Returns and 10.8% also run Pop‑Ups & Spotlight by Justuno. Each is at least 4.9 times as common among them as across all brands over $5M.

How is Listrak: Email, SMS & Identity rated?

Listrak: Email, SMS & Identity is rated 5 out of 5 from 23 reviews on the Shopify App Store.

How much does Listrak cost?

Listrak: Email, SMS & Identity has 1 plan on the Shopify App Store, at no charge. Listrak: Email, SMS & Identity: Free, Free to install (External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice).

Updated 2026-09-10. Method notes and every source: how we count →

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