Retentics
AI-powered Klaviyo flow optimization and predictive reorder timing for Shopify brands
Fridays Lab, Inc. is a Shopify app developer that makes Retentics: Repeat Order AI, an email marketing app on the Shopify App Store. It provides Retentics email flow optimization add-on for Klaviyo for Shopify brands. It is rated 5 out of 5 from 20 reviews on the Shopify App Store. Retentics: Repeat Order AI has 4 plans on the Shopify App Store, from $58 to $698 a month.
Retentics is an AI layer that sits on top of Klaviyo and optimizes when and what your automated flows send to each customer. It uses predictive models to identify the right send moment per person and personalizes product picks based on past behavior. Brands with an active Klaviyo setup and a meaningful repeat-purchase opportunity get the most out of it.
What Retentics does for Shopify brands
- AI send-time optimization raises per-email CVR without changing list size or send frequency
- Personalized product recs in flows increase average order value from returning customers
- Predictive reorder timing converts more first-time buyers into second-purchase customers
- Works inside existing Klaviyo flows, no new platform or list migration required
Overview
Fridays Lab, Inc. sells Retentics, an add-on for Klaviyo that works with Shopify stores. It analyzes a merchant's purchase data, groups buyers into segments, and builds and triggers Klaviyo flows meant to bring customers back for repeat orders. This replaces building those flows and their timing logic by hand.
- Built for
- Shopify merchants that use Klaviyo for email, in direct-to-consumer marketing.
- Pricing
- The App Store lists a free plan. Paid plans are priced by monthly email volume from Retentics flows: Starter $58 (1,000 emails), Essential $198 (4,000), Growth $398 (8,000), Scale $698 (14,000). The website also offers a free trial.
Products
- Retentics: Repeat Order AI Analyzes purchase data and builds Klaviyo flows for repeat orders, with timing and recommendations.
- Free customer behavior analysis Reports hidden segments, repeat order rate and revenue at risk from store data.
Integrations
Buyer notes
- Free trial length differs by page: the pricing page says 28 days, the homepage also says 30 days.
- Plans include on-brand flow templates, Klaviyo setup assistance and a dedicated email expert.
- The site says no engineering is required to set up.
- The free customer behavior analysis is stated to be delivered in 48 hours.
From Retentics's own site and Shopify App Store listings, as of 2026-10-20.
On the Shopify App Store
Retentics: Repeat Order AI
5.0 · 20 reviewsFree planPaid from $58/moLaunched 2023Email marketingBoost your email conversion rate with dynamic product recommendations using AI. Retentics is designed to maximize customer repeat purchases in D2C marketing.
Pricing
Starter$58/month- 1,000 emails from Retentics flows
28-day free trialEssential$198/month- 4,000 emails from Retentics flows
28-day free trialGrowth$398/month- 8,000 emails from Retentics flows
28-day free trialScale$698/month- 14,000 emails from Retentics flows
28-day free trial
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
What Shopify apps does Fridays Lab, Inc. make?
Fridays Lab, Inc. has 1 app on the Shopify App Store: Retentics: Repeat Order AI.
How is Retentics: Repeat Order AI rated?
Retentics: Repeat Order AI is rated 5 out of 5 from 20 reviews on the Shopify App Store.
How much does Fridays Lab, Inc. cost?
Retentics: Repeat Order AI has 4 plans on the Shopify App Store, from $58 to $698 a month. Retentics: Repeat Order AI: Starter, $58/month; Essential, $198/month; Growth, $398/month; Scale, $698/month.