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Mention Me

Referral marketing and customer advocacy platform for DTC brands

Mention Me provides a referral marketing platform for brands.

Mention Me runs referral and advocacy programs that turn existing customers into a new-customer acquisition channel. Automates share prompts after purchase, tracks friend conversions, and tunes incentives to lift both share rate & referred purchase rate. Fits DTC brands with engaged buyers who'd recommend the product if asked at the right moment.

What Mention Me does for Shopify brands

  • Automated post-purchase share prompts capture word-of-mouth that usually goes untracked
  • Incentive optimization lifts share rates & referred-friend purchase rates
  • NPS-linked advocacy identifies promoters & activates them with timely share asks
  • Repeat purchase frequency rises across the base via loyalty & share moments
  • Referred customers typically spend 25% more on first order with 2x LTV

Overview

Mention Me sells a referral and customer advocacy platform that lets brands run refer-a-friend programmes and use the resulting first-party referral data. It is built to help brands acquire new customers through their existing customers and identify their best advocates, so they rely less on paid channels.

For Shopify brands

  • Discount or voucher codes for referral campaigns can be created through the Shopify store, so the team no longer creates and exports batches of codes by hand.
  • Referral data can be sent to tools such as Klaviyo and Attentive to build segments and email campaigns.
  • Referral data can be used to build lookalike audiences for paid social and search campaigns.

How it works

The brand asks its Client Success Manager to enable the Shopify discount code integration, and setup instructions then appear in the Mention Me platform. Mention Me runs the referral programme for the brand, with testing and optimisation, and the home page states brands can go live within 3 days.

Built for
Ecommerce and consumer brands in verticals such as fashion, health and beauty, food and drink, pets, travel, and finance and insurance, including brands operating across several markets.
Pricing
Three plans are offered: Advocacy Essentials, Advocacy Advanced and Advocacy Ultimate. Pricing is given on request.

Products

  • Referral Platform Runs refer-a-friend programmes with testing, optimisation and multi-market support.
  • NameShare® Tracks referrals made offline, such as when a friend says to give their name at checkout.
  • Earned Referral Shows word-of-mouth recommendations happening outside the brand's existing referral programme.
  • Benchmarking Compares a brand's referral performance with other brands in its category.
  • eLTV Measures the lifetime value of referred customers beyond their first order.
  • Referral API Connects referral data to customer platforms through an API and webhooks.

Integrations

ShopifyEmarsysKlaviyoAttentiveOmetriaTrustpilotSAPMeta

Buyer notes

  • Home page states brands can go live within 3 days.
  • Shopify discount code integration is enabled through the Client Success Manager.
  • Advocacy Ultimate covers multi-geography and multi-brand deployment.
  • Integrations with other platforms are available through an API and webhooks, and agency partners can help with setup.

From Mention Me's own site and Shopify App Store listings, as of 2026-10-30.

How much does Mention Me cost?

Three plans are offered: Advocacy Essentials, Advocacy Advanced and Advocacy Ultimate. Pricing is given on request.

Updated 2026-09-10. Method notes and every source: how we count →

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