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Glossier

Makeup and skincare products. New York, New York. Runs on Shopify Plus.

Glossier is a New York, New York brand selling makeup and skincare products on Shopify Plus. Its store lists 111 products, mostly makeup, fragrance and skincare, priced from $10 to $65. It sells direct and through retail and wholesale. It employs 501 to 1,000 people and runs 11 apps from the Shopify App Store across 9 categories. It spends about $3.5K to $4K a month on those apps.

The store

Products listed
111
Counted on the storefront
Typical price
$10 to $65
Most products fall in this range
Makeup32Fragrance18Skincare14Body10Balms2

Product types as Glossier files them in its own catalogue.

What Glossier runs on Shopify

11 apps from the Shopify App Store, across 9 categories.

Other2Shipping, returns & order tracking2Advertising & analytics1Affiliates & influencers1Helpdesk1Email & SMS marketing1Subscriptions1Product reviews1Search, upsell & discovery1

Estimated app spend: about $3.5K to $4K a month.

Seen running on the storefront:Elevar Conversion TrackingGorgiasKlaviyoRecharge Subscriptions AppYotpo
See which 11 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Glossier sells

Direct, glossier.comRetailWholesale

Competitors

  1. minimalist makeup and skincare

  2. minimalist makeup

  3. makeup and skincare

  4. clean modern makeup

  5. modern makeup

  6. clean makeup

  7. modern makeup

  8. clean makeup

  9. makeup and fragrance

  10. makeup and skincare

how we pick competitors

What apps does Glossier use on Shopify?

Glossier runs 11 apps from the Shopify App Store across 9 categories: Other, Advertising & analytics, Affiliates & influencers, Helpdesk, Email & SMS marketing, Shipping, returns & order tracking, Subscriptions, Product reviews, Search, upsell & discovery. Seen running on its storefront: Elevar Conversion Tracking, Gorgias, Klaviyo, Recharge Subscriptions App, Yotpo.

Who are Glossier's competitors?

The Shopify brands closest to Glossier are MERIT Beauty, Jones Road Beauty, RMS Beauty, Tower 28 Beauty and REFY.

Updated 2026-10-22. Method notes and every source: how we count →