Shoplift
A/B and split testing built into Shopify's theme editor, no developers required
Shoplift is a Shopify app developer based in the United States that makes Shoplift ‑ CRO & A/B Testing, a site optimization - other app on the Shopify App Store. It provides a CRO platform for Shopify merchants. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 722 (4.7%) run Shoplift ‑ CRO & A/B Testing, more than any other site optimization - Other app. Its share is highest among Health & Wellness (8.3%), Beauty & Personal Care (8%) and Food & Beverage (5.9%) brands. It is rated 4.9 out of 5 from 134 reviews on the Shopify App Store. Shoplift ‑ CRO & A/B Testing has 3 plans on the Shopify App Store, from $99 to $999 a month. Some plans add usage charges on top, listed with each plan.
Shoplift runs A/B and split tests directly inside Shopify's theme editor, so you can test page variants, pricing, and bundles without pulling in a developer. Best fit for Shopify brands with steady traffic that want to turn PDP, pricing, and layout decisions into data instead of guesswork.
What Shoplift does for Shopify brands
- Auto-applies winning page variants, converting visitors who'd have bounced on the old version
- Price & bundle tests lift AOV from buyers who were already going to check out
- Tests built in Shopify theme editor, no dev hours to set up, QA, or ship winners
Overview
Shoplift sells conversion rate optimization software for Shopify stores. Merchants use it to run A/B tests on themes, templates and URLs, and to read the results. It is meant to let teams test store changes without custom design or development work.
- Built for
- Shopify merchants, including Shopify Plus brands, and agencies or multi-store teams running tests across several stores.
- Pricing
- Three plans priced by monthly store visitors: Core from $74/month, Advanced from $299, Pro from $699, on annual billing. Core is also $99 billed monthly. The website offers a 14-day free trial on any plan, and the App Store listing shows a free plan. Special pricing for 5+ stores.
Products
- Shoplift ‑ CRO & A/B Testing Shopify app for A/B testing themes, templates and URLs, with test analysis and one-click apply of winners.
- Lift Assist™ Recommends changes and generates store features such as countdown timers, sticky carts and inventory indicators.
- Personalization Adapts a store based on user behavior, location, channel and device.
- Shoplift API Lets AI tools plan, launch, schedule and report on tests, using one key per store.
- Shoplift Partner Program Gives agencies and developers features, dedicated support and a revenue participation plan.
Integrations
Buyer notes
- Installs from the Shopify App Store; the 14-day free trial can be cancelled any time.
- Core includes email and chat support; Pro adds a dedicated account manager, live guided onboarding and a dedicated Slack channel.
- The Pro plan is annual only.
- Supports all Shopify themes, though editing options may be limited on legacy Online Store 1.0 themes.
From Shoplift's own site and Shopify App Store listings, as of 2026-10-20.
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
Shoplift ‑ CRO & A/B Testing
4.9 · 134 reviewsFree planPaid from $99/moOn 4.7% of brands over $5MLaunched 2022Site optimization - OtherCRO & A/B testing copilot that integrates with your theme to optimize your conversion funnels. Shoplift simplifies conversion rate optimization for Shopify.
Pricing
Core$99/monthor $888/year and save 25%Starting at $74. Based on site-wide monthly unique visitors.
- Template, Theme, & URL testing
- Bayesian predictive analysis
- Segment by mobile vs. desktop
- One-click "Apply Winner"
14-day free trialAdvanced$399/monthor $3,588/year and save 25%Starting at $299. Based on site-wide monthly unique visitors.
- Everything in Core
- Price testing
- Advanced audience segmentation
- API - Use with Claude & ChatGPT
- +4 more
14-day free trialPro$999/monthor $8,388/year and save 30%Starting at $699. Based on site-wide monthly unique visitors.
- Everything in Advanced
- Dedicated Merchant Success Manager
- Twice monthly strategy sessions
- Storefront audit and testing roadmap
- +2 more
14-day free trial
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to Shoplift
The most used site optimization - other apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Shogun · Shogun Labs, Inc. | 0.8% | 4.2 · 46 |
| Essential CRO Split AB Testing · Essential Apps | 0.4% | 5.0 · 28 |
| Rocket Page Speed Optimizer · Urban Media | 0.1% | 3.8 · 50 |
| Superspeed · ApollosWave, LLC | 0.1% | 5.0 · 63 |
| Speed Kit · Baqend GmbH | 0.1% | 5.0 · 4 |
| ShortLink · Softpulse Infotech | 0.1% | 5.0 · 2 |
Often used with Shoplift
What its brands run more often than Shopify brands over $5M do overall.
- AppLovin23.8% of its brands · 3x average
- Alia18.3% of its brands · 2.9x average
- Elevar Conversion Tracking30.6% of its brands · 2.8x average
- Blotout EdgeTag11.1% of its brands · 2.7x average
- Fairing Post Purchase Surveys12.3% of its brands · 2.6x average
What Shopify apps does Shoplift make?
Shoplift has 1 app on the Shopify App Store: Shoplift ‑ CRO & A/B Testing.
How many Shopify brands use Shoplift?
Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 722 (4.7%) run Shoplift ‑ CRO & A/B Testing, more than any other site optimization - Other app. Its share is highest among Health & Wellness (8.3%), Beauty & Personal Care (8%) and Food & Beverage (5.9%) brands.
What are the alternatives to Shoplift?
The most used site optimization - Other apps among Shopify brands over $5M, after Shoplift: Shogun (0.8%), Essential CRO Split AB Testing (0.4%), Rocket Page Speed Optimizer (0.1%), Superspeed (0.1%), Speed Kit (0.1%) and ShortLink (0.1%).
What do Shoplift's brands use alongside it?
Of the brands running Shoplift, 23.8% also run AppLovin, 18.3% also run Alia, 30.6% also run Elevar Conversion Tracking, 11.1% also run Blotout EdgeTag and 12.3% also run Fairing Post Purchase Surveys. Each is at least 2.6 times as common among them as across all brands over $5M.
How is Shoplift ‑ CRO & A/B Testing rated?
Shoplift ‑ CRO & A/B Testing is rated 4.9 out of 5 from 134 reviews on the Shopify App Store.
How much does Shoplift cost?
Shoplift ‑ CRO & A/B Testing has 3 plans on the Shopify App Store, from $99 to $999 a month. Some plans add usage charges on top, listed with each plan. Shoplift ‑ CRO & A/B Testing: Core, $99/month (Starting at $74. Based on site-wide monthly unique visitors); Advanced, $399/month (Starting at $299. Based on site-wide monthly unique visitors); Pro, $999/month (Starting at $699. Based on site-wide monthly unique visitors).
