Nosto
AI-powered personalization, product recommendations, and onsite merchandising for ecommerce
Nosto Solutions Ltd is a Shopify app developer based in the United States that makes Nosto | AI Search & Discovery, a search and filters app on the Shopify App Store. It provides ecommerce personalization, merchandising, and search tools for Shopify merchants. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 394 (2.6%) run Nosto | AI Search & Discovery, #2 of 79 search and filters apps by that count. Its share is highest among Fashion & Apparel (5.7%) and Beauty & Personal Care (3.8%) brands. It is rated 4.7 out of 5 from 61 reviews on the Shopify App Store. Nosto | AI Search & Discovery has 1 plan on the Shopify App Store, at no charge. It bills some charges outside the Shopify invoice.
Nosto runs ai-powered personalization across your storefront: product recommendations on PDPs and cart, personalized search, and category page merchandising tuned to each visitor. Best fit for mid-market and enterprise Shopify brands with a deep catalog where browsers struggle to find the right product fast.
What Nosto does for Shopify brands
- Personalized recs, search & category merchandising help visitors find products faster, lifting cvr 5-10%
- Cross-sell & complementary recs on PDP and cart grow average order 4-12%
Overview
Nosto is a commerce experience platform that provides AI-driven site search, product recommendations, merchandising and personalization for online stores. It is meant to help brands show shoppers relevant products and content across the site, app and email. Nosto also has a Shopify App Store listing for search and discovery.
For Shopify brands
- Nosto integrates with Shopify and Shopify Plus, and offers Post-Purchase Upsell for Shopify checkout.
- AI search, category merchandising and product recommendations are set up to connect shoppers with products they are likely to buy.
- An AI agent named Huginn works across search, merchandising, personalization and A/B testing to reduce the team's workload.
How it works
A brand picks the modules it needs from the Product Experience Cloud and Content Experience Cloud, and Nosto prices them from store volume. Nosto offers a structured Proof of Concept for qualified merchants, who install Nosto from the Shopify App Store and work with a representative to preview AI Search and Merchandising on their own store. Implementation timelines vary with complexity.
- Built for
- Online brands on commerce platforms including Shopify and Shopify Plus, with enterprise retailers supported through scalability packages and SLAs.
- Pricing
- Custom quote with no fixed tiers: a base platform fee plus a fixed fee based on store volume (GMV and traffic), the modules chosen and the support level. The Shopify App Store listing is free to install, but a paid Nosto account is required.
Products
- Commerce Search AI search that interprets shopper intent, with personalized search results.
- Category Merchandising Controls how products are ordered on category pages using merchandising rules.
- Product Recommendations Shows shoppers products they are likely to buy across site, app and email.
- Post-Purchase Upsell Offers additional products to shoppers after purchase, including at Shopify checkout.
- A/B Testing & Optimization Tests changes to search, merchandising and content to measure effect on performance.
- Personalized Emails Adapts email content to each shopper's product affinities.
Integrations
Buyer notes
- No standard self-service free trial; a Proof of Concept is offered to qualified merchants.
- A Nosto account is required and is not free, even though the Shopify app is free to install.
- Professional and Enterprise customers get priority support and dedicated Customer Success alignment.
- Enterprise offering includes a 99.99% uptime SLA and dedicated infrastructure.
From Nosto's own site and Shopify App Store listings, as of 2026-10-30.
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
Nosto | AI Search & Discovery
4.7 · 61 reviewsFree planOn 2.6% of brands over $5MLaunched 2014Search and filtersCommerce Experience Platform helping brands increase online engagement and revenue through site search, merchandising and personalization
Pricing
FreeFree to installA Nosto account is required and is not free of charge. Contact Nosto for details.
Some charges are billed by the developer outside your Shopify invoice.
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to Nosto
The most used search and filters apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Searchanise Search & Filter · Searchanise | 6.9% | 4.7 · 1,262 |
| Algolia AI Search & Discovery · Algolia | 2.5% | 3.7 · 44 |
| Fast Simon AI Search & Filters · Fast Simon | 1.7% | 4.8 · 355 |
| Klevu | 0.7% | 4.9 · 13 |
| RS · Rapid Search | 0.6% | 4.9 · 416 |
| XCloud Search & Product Filter · NP Apps | 0.5% | 4.9 · 544 |
Often used with Nosto
What its brands run more often than Shopify brands over $5M do overall.
- Endear AI‑Powered Clienteling10.2% of its brands · 8.4x average
- Narvar Return and Exchange12.7% of its brands · 7.4x average
- Tapcart19% of its brands · 5.4x average
- Checkmate10.2% of its brands · 4.7x average
- OrderEditing.com12.7% of its brands · 4.1x average
What Shopify apps does Nosto Solutions Ltd make?
Nosto Solutions Ltd has 1 app on the Shopify App Store: Nosto | AI Search & Discovery.
How many Shopify brands use Nosto Solutions Ltd?
Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 394 (2.6%) run Nosto | AI Search & Discovery, #2 of 79 search and filters apps by that count. Its share is highest among Fashion & Apparel (5.7%) and Beauty & Personal Care (3.8%) brands.
What are the alternatives to Nosto Solutions Ltd?
The most used search and filters apps among Shopify brands over $5M, after Nosto Solutions Ltd: Searchanise Search & Filter (6.9%), Algolia AI Search & Discovery (2.5%), Fast Simon AI Search & Filters (1.7%), Klevu (0.7%), RS (0.6%) and XCloud Search & Product Filter (0.5%).
What do Nosto Solutions Ltd's brands use alongside it?
Of the brands running Nosto Solutions Ltd, 10.2% also run Endear AI‑Powered Clienteling, 12.7% also run Narvar Return and Exchange, 19% also run Tapcart, 10.2% also run Checkmate and 12.7% also run OrderEditing.com. Each is at least 4.1 times as common among them as across all brands over $5M.
How is Nosto | AI Search & Discovery rated?
Nosto | AI Search & Discovery is rated 4.7 out of 5 from 61 reviews on the Shopify App Store.
How much does Nosto Solutions Ltd cost?
Nosto | AI Search & Discovery has 1 plan on the Shopify App Store, at no charge. It bills some charges outside the Shopify invoice. Nosto | AI Search & Discovery: Free, Free to install (A Nosto account is required and is not free of charge. Contact Nosto for details).
