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Clearpay

Buy now, pay later in four interest-free installments for UK shoppers

Afterpay is a Shopify app developer based in Australia that makes Clearpay On‑Site Messaging, a payment experience app on the Shopify App Store. It provides a buy now pay later payment method. Among the 14,723 Shopify brands over $5M that dtcmvp tracks, 46 (0.3%) run Clearpay On‑Site Messaging, more than any other payment experience app. Its share is highest among Fashion & Apparel (0.4%) brands. It has a free plan.

Clearpay adds buy-now-pay-later at checkout for UK shoppers, splitting orders into four interest-free installments over six weeks. Best fit for Shopify brands with consideration-priced AOVs where sticker shock drives cart abandonment, and whose UK traffic skews younger.

What Clearpay does for Shopify brands

  • Installments at checkout convert hesitant shoppers who'd otherwise abandon at full price
  • Per-installment pricing nudges bigger carts, ~12% incremental AOV lift on Clearpay orders
  • Six-week payment commitment reduces buyer's remorse & impulse returns vs credit card buyers

Among Shopify brands over $5M

Brands running Clearpay
0.3%
46 of 14,723 brands dtcmvp tracks
Rank in payment experience
#1 of 55
By how many of those brands run each app
All brands over $5M0.3%
Fashion & Apparel0.4%

Share of each sector's brands running it, where that beats the overall rate.

On the Shopify App Store

  • Free planOn 0.3% of brands over $5MLaunched 2022Payment experience

    Promote your partnership with Clearpay and drive faster checkouts with customized messaging on product and cart pages. Millenial and Gen Z customer...

Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.

Alternatives to Clearpay

The most used payment experience apps among Shopify brands over $5M.

AppBrands over $5MApp Store
Flex1% 5.0 · 7
Bread Pay Messaging · Bread Finance0.7% 4.3 · 3
Synchrony On‑Site Messaging · Synchrony 0.4% 4.0 · 1
SPD Split Payment & Deposit · FINLOOP SOLUTIONS LLC0.2% 4.8 · 145
Deposit & Partial Payment Depo · Sidepanda Services LLP0.2% 4.5 · 98
PayPal Payments Studio · PayPal, Inc.0.1% 5.0 · 1

Often used with Clearpay

What its brands run more often than Shopify brands over $5M do overall.

What Shopify apps does Afterpay make?

Afterpay has 1 app on the Shopify App Store: Clearpay On‑Site Messaging.

How many Shopify brands use Afterpay?

Among the 14,723 Shopify brands over $5M that dtcmvp tracks, 46 (0.3%) run Clearpay On‑Site Messaging, more than any other payment experience app. Its share is highest among Fashion & Apparel (0.4%) brands.

What are the alternatives to Afterpay?

The most used payment experience apps among Shopify brands over $5M, after Afterpay: Flex (1%), Bread Pay Messaging (0.7%), Synchrony On‑Site Messaging (0.4%), SPD Split Payment & Deposit (0.2%), Deposit & Partial Payment Depo (0.2%) and PayPal Payments Studio (0.1%).

What do Afterpay's brands use alongside it?

Of the brands running Afterpay, 84.8% also run Klarna On‑Site Messaging, 32.6% also run Awin, 34.8% also run ShareASale, 21.7% also run Pandectes GDPR Compliance and 21.7% also run Swym Back in Stock Alerts. Each is at least 2.8 times as common among them as across all brands over $5M.

How much does Afterpay cost?

It has a free plan.

Updated 2026-09-10. Method notes and every source: how we count →

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