
Afterpay is a Shopify app developer based in Australia that makes Clearpay On‑Site Messaging, a payment experience app on the Shopify App Store. It provides a buy now pay later payment method. Among the 14,723 Shopify brands over $5M that dtcmvp tracks, 46 (0.3%) run Clearpay On‑Site Messaging, more than any other payment experience app. Its share is highest among Fashion & Apparel (0.4%) brands. It has a free plan.
Clearpay adds buy-now-pay-later at checkout for UK shoppers, splitting orders into four interest-free installments over six weeks. Best fit for Shopify brands with consideration-priced AOVs where sticker shock drives cart abandonment, and whose UK traffic skews younger.
What Clearpay does for Shopify brands
- Installments at checkout convert hesitant shoppers who'd otherwise abandon at full price
- Per-installment pricing nudges bigger carts, ~12% incremental AOV lift on Clearpay orders
- Six-week payment commitment reduces buyer's remorse & impulse returns vs credit card buyers
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
- Free planOn 0.3% of brands over $5MLaunched 2022Payment experience
Promote your partnership with Clearpay and drive faster checkouts with customized messaging on product and cart pages. Millenial and Gen Z customer...
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to Clearpay
The most used payment experience apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Flex | 1% | 5.0 · 7 |
| Bread Pay Messaging · Bread Finance | 0.7% | 4.3 · 3 |
| Synchrony On‑Site Messaging · Synchrony | 0.4% | 4.0 · 1 |
| SPD Split Payment & Deposit · FINLOOP SOLUTIONS LLC | 0.2% | 4.8 · 145 |
| Deposit & Partial Payment Depo · Sidepanda Services LLP | 0.2% | 4.5 · 98 |
| PayPal Payments Studio · PayPal, Inc. | 0.1% | 5.0 · 1 |
Often used with Clearpay
What its brands run more often than Shopify brands over $5M do overall.
- Klarna On‑Site Messaging84.8% of its brands · 6.4x average
- Awin32.6% of its brands · 3x average
- ShareASale34.8% of its brands · 2.9x average
- Pandectes GDPR Compliance21.7% of its brands · 2.9x average
- Swym Back in Stock Alerts21.7% of its brands · 2.8x average
What Shopify apps does Afterpay make?
Afterpay has 1 app on the Shopify App Store: Clearpay On‑Site Messaging.
How many Shopify brands use Afterpay?
Among the 14,723 Shopify brands over $5M that dtcmvp tracks, 46 (0.3%) run Clearpay On‑Site Messaging, more than any other payment experience app. Its share is highest among Fashion & Apparel (0.4%) brands.
What are the alternatives to Afterpay?
The most used payment experience apps among Shopify brands over $5M, after Afterpay: Flex (1%), Bread Pay Messaging (0.7%), Synchrony On‑Site Messaging (0.4%), SPD Split Payment & Deposit (0.2%), Deposit & Partial Payment Depo (0.2%) and PayPal Payments Studio (0.1%).
What do Afterpay's brands use alongside it?
Of the brands running Afterpay, 84.8% also run Klarna On‑Site Messaging, 32.6% also run Awin, 34.8% also run ShareASale, 21.7% also run Pandectes GDPR Compliance and 21.7% also run Swym Back in Stock Alerts. Each is at least 2.8 times as common among them as across all brands over $5M.
How much does Afterpay cost?
It has a free plan.