MAKEUP BY MARIO logo

MAKEUP BY MARIO

Makeup and makeup products. New York, New York. Runs on Shopify Plus.

makeupbymario.com →LinkedIn →

MAKEUP BY MARIO is a New York, New York brand selling makeup and makeup products on Shopify Plus. Its store lists 64 products, mostly tools, eyes and face, priced from $24 to $48. It sells direct and wholesale and is not on Amazon. It employs 201 to 500 people and runs 16 apps from the Shopify App Store across 8 categories. It spends about $22.5K to $25K a month on those apps.

The store

Products listed
64
Counted on the storefront
Typical price
$24 to $48
Most products fall in this range
Tools18Eyes14Face13Lips11Blush3Brow2

Product types as MAKEUP BY MARIO files them in its own catalogue.

What MAKEUP BY MARIO runs on Shopify

16 apps from the Shopify App Store, across 8 categories.

Other8Email & SMS marketing2Product reviews1Shipping, returns & order tracking1Search, upsell & discovery1Subscriptions1Loyalty, store credit & gift cards1Advertising & analytics1

Estimated app spend: about $22.5K to $25K a month.

Seen running on the storefront:IntelligemsKlarna On‑Site MessagingKlaviyoPandectes GDPR ComplianceSignifydTriple WhaleYotpo
See which 16 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where MAKEUP BY MARIO sells

Direct, makeupbymario.comRetailAmazonWholesale

Competitors

  1. Patrick Ta Beauty

    makeup-artist luxury makeup

  2. Hourglass Cosmetics

    luxury pro makeup

  3. Huda Beauty

    glam makeup and kits

  4. Morphe

    pro-level brushes and palettes

  5. RMS Beauty

    artist-founded makeup

  6. Laura Mercier

    premium pro makeup

  7. Fenty Beauty

    celebrity-led makeup

  8. MERIT Beauty

    premium everyday makeup

  9. Chantecaille

    luxury makeup

  10. Saie

    makeup and brushes, premium

how we pick competitors

What apps does MAKEUP BY MARIO use on Shopify?

MAKEUP BY MARIO runs 16 apps from the Shopify App Store across 8 categories: Email & SMS marketing, Other, Product reviews, Shipping, returns & order tracking, Search, upsell & discovery, Subscriptions, Loyalty, store credit & gift cards, Advertising & analytics. Seen running on its storefront: Intelligems, Klarna On‑Site Messaging, Klaviyo, Pandectes GDPR Compliance, Signifyd, Triple Whale, Yotpo.

Who are MAKEUP BY MARIO's competitors?

The Shopify brands closest to MAKEUP BY MARIO are Patrick Ta Beauty, Hourglass Cosmetics, Huda Beauty, Morphe and RMS Beauty.

Updated 2026-10-29. Method notes and every source: how we count →