Lifesight
Marketing measurement platform combining MMM, incrementality testing, and AI-driven budget optimization
Lifesight is a Shopify app developer based in Singapore that makes Lifesight: Attribution & MMM, an ads app on the Shopify App Store. It provides unified marketing measurement using MMM, causal attribution, and incrementality for Shopify merchants. It is rated 5 out of 5 from 2 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. Lifesight: Attribution & MMM has 1 plan on the Shopify App Store, at no charge.
Lifesight is a marketing measurement platform that uses causal mmm and incrementality testing to show which channels actually drive new revenue versus which take credit for conversions that would have happened anyway. Built for Shopify brands spending enough on paid media that retargeting and branded search budget decisions move the bottom line.
What Lifesight does for Shopify brands
- Causal measurement flags non-incremental retargeting & branded search spend
- Reallocating that budget to prospecting lowers cpa on same total spend
- MIA agent runs incrementality test design, monitoring & anomaly detection
- Automated cross-channel reporting replaces manual analyst hours
Overview
Lifesight sells a marketing measurement platform that combines causal marketing mix modeling, incrementality testing and incrementality-adjusted attribution, with AI agents for planning and budget decisions. It also offers services where Lifesight experts help run a measurement program. The Shopify app, Lifesight: Attribution & MMM, is aimed at merchants who need unified marketing measurement to address gaps in attribution.
- Built for
- The pricing page says the platform is built for mid-market and enterprise brands, and the site lists solutions for DTC and ecommerce, omnichannel retail, restaurants and QSR, travel and hospitality, and subscriptions and services.
- Pricing
- The Shopify app has a free plan to install, and additional charges may apply depending on the measurement solutions chosen. The website lists three plans, Performance, Precision and Enterprise, sold as annual subscriptions scoped to the business. No prices are listed; a demo is booked for a tailored proposal.
Products
- Lifesight: Attribution & MMM Shopify app for unified marketing measurement to address gaps in attribution.
- Causal MMM Marketing mix modeling that is calibrated with experiment results.
- Incrementality testing Geo-based experiments that estimate the incremental contribution of a marketing channel.
- Incrementality-adjusted attribution Attribution that is adjusted using incrementality evidence.
- Lifesight MCP Brings Lifesight measurement context into supported AI assistants such as Claude and ChatGPT.
- Services Scoped engagements with Lifesight experts for data readiness, model design, experiment planning and reviews.
Integrations
Buyer notes
- Onboarding includes a reviewed validation and reconciliation of data before models are used for decisions.
- Performance plan includes guided onboarding and platform training; Managed Measurement is an add-on there and is included in Precision and Enterprise.
- Every services engagement is scoped individually, with responsibilities, deliverables and ongoing support agreed in advance.
- The Shopify listing carries the Built for Shopify badge, and a Trust Center documents security certifications.
From Lifesight's own site and Shopify App Store listings, as of 2026-10-20.
On the Shopify App Store
Lifesight: Attribution & MMM
5.0 · 2 reviewsBuilt for ShopifyFree planLaunched 2022AdsBridge the gaps in attribution and make better decisions with unified marketing measurement
Pricing
FreeFree to installAdditional charges may apply based on the measurement solutions opted for
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
What Shopify apps does Lifesight make?
Lifesight has 1 app on the Shopify App Store: Lifesight: Attribution & MMM.
How is Lifesight: Attribution & MMM rated?
Lifesight: Attribution & MMM is rated 5 out of 5 from 2 reviews on the Shopify App Store.
How much does Lifesight cost?
Lifesight: Attribution & MMM has 1 plan on the Shopify App Store, at no charge. Lifesight: Attribution & MMM: Free, Free to install (Additional charges may apply based on the measurement solutions opted for).
