Rockerbox
Unified marketing measurement combining MTA, MMM, and incrementality testing for mid-market and enterprise DTC
Rockerbox is a Shopify app developer based in the United States that makes Rockerbox Attribution, an analytics app on the Shopify App Store. It provides multi-touch attribution, marketing mix modeling, and incrementality testing. It is rated 4.5 out of 5 from 12 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. Rockerbox Attribution has 1 plan on the Shopify App Store, at no charge. It bills some charges outside the Shopify invoice.
Rockerbox combines multi-touch attribution, media mix modeling, and incrementality testing into one measurement stack so you can see which paid channels actually drive incremental sales versus cannibalizing organic. Built for mid-market and enterprise dtc brands at $30M+ revenue with $3M+ in paid media, where last-click reporting hides the real picture across Meta, TikTok, and upper-funnel.
What Rockerbox does for Shopify brands
- mta + mmm + incrementality identify channels driving incremental sales vs cannibalizing organic
- Defund underperforming channels & reallocate spend to what actually works
- Surfaces under-credited channels last-click undercounts so you can scale with confidence
- Consolidated channel reporting replaces manual weekly stitching of platform data
- Single source of truth cuts measurement & reporting hours for marketing analysts
Overview
Rockerbox is a marketing measurement platform that collects a brand's marketing spend, performance and conversion data into one dataset. It offers multi-touch attribution, marketing mix modeling and incrementality testing so merchants can see which channels drive conversions and where to put budget.
For Shopify brands
- Pulls spend, performance and conversion data from ad channels into one dataset, so the team does not build custom data pipelines.
- Compares multi-touch attribution, marketing mix modeling and incrementality test results to show where channels are credited differently by each method.
- Connects to Shopify as an ecommerce integration and lists an App Store app, Rockerbox Attribution.
How it works
A brand can start with one methodology and add others later on the same Marketing Data Foundation. Incrementality testing can start in 1-2 weeks, and multi-touch attribution or marketing mix modeling take 6-8 weeks depending on data readiness and complexity. Rockerbox tailors onboarding and training to the brand's business.
- Built for
- Digital-first brands with complex marketing mixes that span online and offline channels.
- Pricing
- The Shopify App Store lists a paid subscription that is free to install, and pricing is given per product by contacting the Rockerbox team.
Products
- Multi-Touch Attribution (MTA) Gives daily, campaign-level view of how touchpoints contribute to conversions.
- Marketing Mix Modeling (MMM) Statistical modeling of long-term channel contribution, budget allocation and forecasts.
- Incrementality Testing Controlled experiments, fully managed, that measure the causal lift of marketing.
- Marketing Data Foundation Collects, standardizes and exports marketing data from channels into one dataset.
- Professional Services Listed as a Rockerbox offering alongside its software products.
- Rockerbox Attribution Shopify App Store listing for Rockerbox's marketing measurement platform, in the Store management category.
Integrations
Buyer notes
- Implementation: testing 1-2 weeks; MTA or MMM 6-8 weeks.
- SOC2-certified data foundation.
- Pricing is by contacting the team for each product.
- Data can be exported to BigQuery, Redshift, Snowflake or Google Sheets.
From Rockerbox's own site and Shopify App Store listings, as of 2026-10-30.
On the Shopify App Store
Rockerbox Attribution
4.5 · 12 reviewsBuilt for ShopifyFree planLaunched 2019AnalyticsRockerbox's marketing measurement platform gives customers visibility into their marketing performance so they can see the buyer journey clearly an...
Pricing
Paid SubscriptionFree to installContact the Rockerbox team for pricing information per product.
Some charges are billed by the developer outside your Shopify invoice.
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
What Shopify apps does Rockerbox make?
Rockerbox has 1 app on the Shopify App Store: Rockerbox Attribution.
How is Rockerbox Attribution rated?
Rockerbox Attribution is rated 4.5 out of 5 from 12 reviews on the Shopify App Store.
How much does Rockerbox cost?
Rockerbox Attribution has 1 plan on the Shopify App Store, at no charge. It bills some charges outside the Shopify invoice. Rockerbox Attribution: Paid Subscription, Free to install (Contact the Rockerbox team for pricing information per product).
