GrowthHero.io is a Shopify app developer based in the United States that makes GrowthHero Affiliate Marketing, an affiliate programs app on the Shopify App Store. It provides partner marketing software combining affiliate, influencer and referral management for Shopify merchants. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 22 (0.1%) run GrowthHero Affiliate Marketing, #27 of 127 affiliate programs apps by that count. It is rated 4.3 out of 5 from 102 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. GrowthHero Affiliate Marketing has 3 plans on the Shopify App Store, from $49 to $199 a month.
GrowthHero runs affiliate, influencer, and customer referral programs for Shopify brands from one dashboard. Useful for brands with an existing creator network or loyal buyers who'd share a link, and want commissions, payouts, and fraud checks handled automatically. Performance-based acquisition with no upfront media spend.
What GrowthHero does for Shopify brands
- Affiliate & influencer partners drive new orders, paid only on conversion
- Active affiliate programs typically contribute 15-30% of ecom revenue
- Customer referral program turns existing buyers into a low-cost acquisition channel
- Automates partner outreach, commission calc, payouts & fraud review
Overview
GrowthHero.io sells partner marketing software for running affiliate, influencer and customer referral programs. Merchants use it to create programs, recruit partners, review partner sales and pay commissions. It is offered as a standalone app and as versions for Shopify and BigCommerce.
- Built for
- Merchants on Shopify or BigCommerce that run affiliate, influencer or referral programs, including brands with several websites and agencies managing clients' programs.
- Pricing
- Three monthly plans: Starter $49, Pro $99 and Premium $199, billed in USD. Annual billing is $45, $90 and $175 per month. Plans differ by partner sales, payouts, Hunt Credits and admin seats. All plans have a 30-day free trial and no commission or extra fees.
Products
- GrowthHero App Tools to run affiliate or influencer programs, including multi-level marketing.
- GrowthHero for Shopify Campaigns, marketing resources and unlimited affiliate programs for Shopify stores.
- GrowthHero Affiliate Marketing Shopify App Store app for partner programs with affiliates, influencers and customers.
- GrowthHero for BigCommerce Campaigns, marketing resources and affiliate programs for BigCommerce stores.
- Affiliate Program Marketplace Lets merchants list their affiliate program so affiliates can find it.
- Merchants API API for affiliate marketing, available to Premium plan users.
Integrations
Buyer notes
- Free migration help: partner data can be imported from a CSV file through Support.
- If a plan's monthly limit is exceeded, sales tracking stops for that month until the plan is upgraded.
- Support is email, chat and 1:1 on Starter and Pro, and priority support on Premium.
- Plans can be cancelled anytime; annual plans are billed annually.
From GrowthHero's own site and Shopify App Store listings, as of 2026-10-20.
Among Shopify brands over $5M
On the Shopify App Store
GrowthHero Affiliate Marketing
4.3 · 102 reviewsBuilt for ShopifyFree planPaid from $49/moOn 0.1% of brands over $5MLaunched 2019Affiliate programsBuild successful partner marketing programs, where Affiliates, Influencers & your Customers make the sales for you.
Pricing
Starter$49/monthor $540/year and save 8%- Up to 100 Partner Orders
- 10 Fixed Fee Payouts
- 50 Hunt Credits
- 2 Admin Seats
30-day free trialPro$99/monthor $1,080/year and save 9%- Up to 250 Partner Orders
- 50 Fixed Fee Payouts
- 150 Hunt Credits
- 2 Admin Seats
30-day free trialPremium$199/monthor $2,100/year and save 12%- Unlimited Orders
- 150 Fixed Fee Payouts
- 300 Hunt Credits
- Unlimited Admin Seats
- +2 more
30-day free trial
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to GrowthHero
The most used affiliate programs apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Awin · Awin Ltd | 12.7% | — |
| GOAFFPRO · GoAffPro | 7.2% | 4.6 · 952 |
| UpPromote Affiliate Marketing · UpPromote | 7% | 4.9 · 3,892 |
| impact.com Affiliate Marketing · impact.com | 5.3% | 4.4 · 202 |
| AvantLink Affiliate Marketing · AvantLink | 3.1% | 4.6 · 23 |
| GRIN Influencer Marketing · Grin, Inc. | 3% | 4.1 · 31 |
Often used with GrowthHero
What its brands run more often than Shopify brands over $5M do overall.
- Gorgias50% of its brands · 2.3x average
What Shopify apps does GrowthHero.io make?
GrowthHero.io has 1 app on the Shopify App Store: GrowthHero Affiliate Marketing.
How many Shopify brands use GrowthHero.io?
Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 22 (0.1%) run GrowthHero Affiliate Marketing, #27 of 127 affiliate programs apps by that count.
What are the alternatives to GrowthHero.io?
The most used affiliate programs apps among Shopify brands over $5M, after GrowthHero.io: Awin (12.7%), GOAFFPRO (7.2%), UpPromote Affiliate Marketing (7%), impact.com Affiliate Marketing (5.3%), AvantLink Affiliate Marketing (3.1%) and GRIN Influencer Marketing (3%).
What do GrowthHero.io's brands use alongside it?
Of the brands running GrowthHero.io, 50% also run Gorgias. Each is at least 2.3 times as common among them as across all brands over $5M.
How is GrowthHero Affiliate Marketing rated?
GrowthHero Affiliate Marketing is rated 4.3 out of 5 from 102 reviews on the Shopify App Store.
How much does GrowthHero.io cost?
GrowthHero Affiliate Marketing has 3 plans on the Shopify App Store, from $49 to $199 a month. GrowthHero Affiliate Marketing: Starter, $49/month; Pro, $99/month; Premium, $199/month.
