UpPromote
Shopify-native affiliate, influencer, and referral app with a generous free tier
UpPromote is a Shopify app developer based in Vietnam that makes UpPromote Affiliate Marketing, an affiliate programs app on the Shopify App Store. It provides affiliate marketing software for Shopify merchants. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 1,079 (7%) run UpPromote Affiliate Marketing, #3 of 127 affiliate programs apps by that count. Its share is highest among Electronics & Tech (13.5%), Automotive (10.2%) and Toys, Kids & Baby (10.1%) brands. It is rated 4.9 out of 5 from 3,892 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. UpPromote Affiliate Marketing has 4 plans on the Shopify App Store, from free to $199.99 a month. Some plans add usage charges on top, listed with each plan.
UpPromote runs affiliate, influencer, and referral programs natively inside Shopify, tracking creator sales through unique links and coupons. Built for smb brands that want to launch a program with zero fixed cost and pay only on performance. Fits Shopify stores ready to recruit affiliates without the spreadsheet overhead of a manual program.
What UpPromote does for Shopify brands
- Unique links & coupons attribute creator-driven orders, net of commission & platform fee
- Automated tracking, coupon generation & PayPal payouts replace spreadsheet work
- Built-in fraud detection cuts manual review of suspicious referrals
- Free tier launches a program at zero fixed cost, pay only on performance
Overview
UpPromote sells a Shopify app for running affiliate, influencer and referral marketing programs. Merchants use it to recruit partners, track the sales those partners generate, calculate commissions and pay them. It replaces tracking referrals and paying partners by hand.
- Built for
- Shopify merchants, including Shopify Plus stores, with industry pages for fashion, beauty and health, home and tools, and sports.
- Pricing
- Free plan, then Growth at $29.99/month, Professional at $89.99/month and Enterprise at $199.99/month, each plus a 1% to 2% fee on successful referral sales. Yearly billing saves 17%. Shopify Plus pricing is custom. Creator Discovery starts at $39/month.
Products
- UpPromote Affiliate Marketing Shopify app to run affiliate, influencer and referral programs, track sales, and pay commissions.
- Creator Discovery Add-on to search creators on Instagram, TikTok and YouTube; from $39/month.
- UpPromote for Enterprise Enterprise offering with API, webhooks, W-9 collection and 1099 tax forms.
- UpPromote Marketplace Marketplace where merchants can reach more potential affiliates.
- Migration service Free guided move from another platform, with data transfer and setup help.
Integrations
Buyer notes
- Demo is a free 30-minute personalized session; the booking form asks for store website and monthly Shopify revenue.
- Migration service is free, with a 1-1 guided call, setup help and a stated zero downtime.
- App Store listing states live chat support 24/7 on all plans.
- Shopify Plus merchants get custom pricing through a dedicated success manager.
From UpPromote's own site and Shopify App Store listings, as of 2026-10-20.
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
UpPromote Affiliate Marketing
4.9 · 3,892 reviewsBuilt for ShopifyFree planPaid from $29.99/moOn 7% of brands over $5MLaunched 2019Affiliate programsBuild. Manage. Succeed with Affiliate Marketing - Referral Programs
Pricing
Free planFree- Review $3,000 referral sales/month
- Creator Discovery add-on from $39/month
- Tracking by affiliate link/coupon
- Special product commission
- +4 more
Growth$29.99/monthor $299.90/year and save 17%+ 2% successful referral sales.
- Review 300 referrals/month
- Creator Discovery add-on from $39/month
- Unlimited programs
- Customer referral program
- +4 more
14-day free trialProfessional$89.99/monthor $899.90/year and save 17%+ 1.5% successful referral sales.
- Review 600 referrals/month
- Creator Discovery add-on from $39/month
- Anti-leak discount
- Custom affiliate link & Auto-gen coupon
- +4 more
14-day free trialEnterprise$199.99/monthor $1,999.90/year and save 17%+ 1% successful referral sales. For Shopify Plus, click “See all pricing options”.
- Approve/deny unlimited referral orders
- Creator Discovery add-on from $39/month
- Custom development (extra fee may apply)
- Multi-store
- +4 more
14-day free trial
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to UpPromote
The most used affiliate programs apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Awin · Awin Ltd | 12.7% | — |
| GOAFFPRO · GoAffPro | 7.2% | 4.6 · 952 |
| impact.com Affiliate Marketing · impact.com | 5.3% | 4.4 · 202 |
| AvantLink Affiliate Marketing · AvantLink | 3.1% | 4.6 · 23 |
| GRIN Influencer Marketing · Grin, Inc. | 3% | 4.1 · 31 |
| Snowball · Social Snowball | 2.6% | 4.6 · 213 |
Often used with UpPromote
What its brands run more often than Shopify brands over $5M do overall.
- 17TRACK Order Tracking10.3% of its brands · 3.8x average
- Loox13.8% of its brands · 2.1x average
- Smile13.6% of its brands · 1.8x average
- Upsell & Cross Sell — Selleasy11.8% of its brands · 1.8x average
- GOAFFPRO11.3% of its brands · 1.6x average
What Shopify apps does UpPromote make?
UpPromote has 1 app on the Shopify App Store: UpPromote Affiliate Marketing.
How many Shopify brands use UpPromote?
Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 1,079 (7%) run UpPromote Affiliate Marketing, #3 of 127 affiliate programs apps by that count. Its share is highest among Electronics & Tech (13.5%), Automotive (10.2%) and Toys, Kids & Baby (10.1%) brands.
What are the alternatives to UpPromote?
The most used affiliate programs apps among Shopify brands over $5M, after UpPromote: Awin (12.7%), GOAFFPRO (7.2%), impact.com Affiliate Marketing (5.3%), AvantLink Affiliate Marketing (3.1%), GRIN Influencer Marketing (3%) and Snowball (2.6%).
What do UpPromote's brands use alongside it?
Of the brands running UpPromote, 10.3% also run 17TRACK Order Tracking, 13.8% also run Loox, 13.6% also run Smile, 11.8% also run Upsell & Cross Sell — Selleasy and 11.3% also run GOAFFPRO. Each is at least 1.6 times as common among them as across all brands over $5M.
How is UpPromote Affiliate Marketing rated?
UpPromote Affiliate Marketing is rated 4.9 out of 5 from 3,892 reviews on the Shopify App Store.
How much does UpPromote cost?
UpPromote Affiliate Marketing has 4 plans on the Shopify App Store, from free to $199.99 a month. Some plans add usage charges on top, listed with each plan. UpPromote Affiliate Marketing: Free plan, Free; Growth, $29.99/month (+ 2% successful referral sales); Professional, $89.99/month (+ 1.5% successful referral sales); Enterprise, $199.99/month (+ 1% successful referral sales. For Shopify Plus, click “See all pricing options”).
