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Canal

Expand your Shopify store's product assortment with curated third-party brands, no inventory required

ShopCanal Inc is a Shopify app developer that makes Rokt Catalog Extension , a dropshipping app on the Shopify App Store. It provides a distributed commerce platform for retailers and brands. Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 10 (0.1%) run Rokt Catalog Extension , #8 of 296 dropshipping apps by that count. It is rated 5 out of 5 from 7 reviews on the Shopify App Store. Rokt Catalog Extension has 2 plans on the Shopify App Store, at no charge.

Canal (now Rokt Catalog) adds curated third-party brand products to your Shopify catalog with no inventory or fulfillment on your end. Suppliers ship direct, you collect margin on each Canal-mediated sale. Fits dtc brands with a narrow assortment looking to give shoppers more reasons to add to cart and come back.

What Canal does for Shopify brands

  • Third-party products in catalog give shoppers more to add per session, lifting aov
  • Broader assortment gives customers more reasons to return, lifting repeat rate
  • Suppliers handle inventory & fulfillment, no warehousing risk on added skus

Overview

ShopCanal Inc, formerly Canal, was acquired by Rokt and now operates as Rokt Catalog. Rokt Catalog is a product layer that helps retailers add third-party brands to their assortments and helps brands reach customers at the point of purchase.

Pricing
The Shopify app has a free plan. Starter is free to install with a 5% fee on sales. Enterprise is free to install with custom pricing for high-volume merchants, quoted through a Canal representative.

Products

  • Rokt Catalog Product layer for retailers to add third-party brands and for brands to reach customers at purchase.
  • Rokt Catalog Extension Shopify app in the Finding products and Sales channels categories; listing mentions Catalog Ads for brands.
  • Catalog Ads Lets brands reach high-intent shoppers after purchase, per the App Store listing.

Integrations

Aftersell by RoktRokt AdsRokt Brain

Buyer notes

  • Existing Canal customers and partners keep their integration and access, with no action required, per the website.
  • The website says the same Canal team and contacts continue under Rokt.
  • Enterprise plan lists dedicated account management, priority support and onboarding, and custom integrations and API access.
  • New Rokt Catalog inquiries can go to roktcatalogsupport@rokt.com.

From Canal's own site and Shopify App Store listings, as of 2026-10-20.

Among Shopify brands over $5M

Brands running Canal
0.1%
10 of 15,357 brands dtcmvp tracks
Rank in dropshipping
#8 of 296
By how many of those brands run each app

On the Shopify App Store

  • Rokt Catalog Extension

    5.0 · 7 reviews
    Free planOn 0.1% of brands over $5MLaunched 2021Dropshipping

    Rokt Catalog helps partners grow revenue through a connected commerce network. Brands can launch Catalog Ads to reach high-intent shoppers after pu...

    Pricing

    Enterprise
    Free to install

    Custom pricing for high-volume merchants. Contact your Canal representative for a personalized quote.

    • Dedicated account management
    • Priority support & onboarding
    • Advanced analytics & reporting
    • Custom integrations & API access
    • +3 more
    Starter
    Free to install

    5% fee assessed on sales

Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.

Alternatives to Canal

The most used dropshipping apps among Shopify brands over $5M.

AppBrands over $5MApp Store
Printful · Printful Latvia AS3.7% 4.8 · 3,965
Printify1.3% 4.7 · 4,353
DSers: Dropship+AliExpress+AI · DSers0.3% 5.0 · 6,386
Gelato0.2% 4.8 · 1,030
Amazon Importer Spreadr App · Thalia0.1% 4.6 · 270
Spocket0.1% 3.5 · 629

Often used with Canal

What its brands run more often than Shopify brands over $5M do overall.

  • Klaviyo100% of its brands · 1.4x average

What Shopify apps does ShopCanal Inc make?

ShopCanal Inc has 1 app on the Shopify App Store: Rokt Catalog Extension .

How many Shopify brands use ShopCanal Inc?

Among the 15,357 Shopify brands over $5M that dtcmvp tracks, 10 (0.1%) run Rokt Catalog Extension , #8 of 296 dropshipping apps by that count.

What are the alternatives to ShopCanal Inc?

The most used dropshipping apps among Shopify brands over $5M, after ShopCanal Inc: Printful (3.7%), Printify (1.3%), DSers: Dropship+AliExpress+AI (0.3%), Gelato (0.2%), Amazon Importer Spreadr App (0.1%) and Spocket (0.1%).

What do ShopCanal Inc's brands use alongside it?

Of the brands running ShopCanal Inc, 100% also run Klaviyo. Each is at least 1.4 times as common among them as across all brands over $5M.

How is Rokt Catalog Extension rated?

Rokt Catalog Extension is rated 5 out of 5 from 7 reviews on the Shopify App Store.

How much does ShopCanal Inc cost?

Rokt Catalog Extension has 2 plans on the Shopify App Store, at no charge. Rokt Catalog Extension : Enterprise, Free to install (Custom pricing for high-volume merchants. Contact your Canal representative for a personalized quote); Starter, Free to install (5% fee assessed on sales).

Updated 2026-09-10. Method notes and every source: how we count →

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