SA Inc. is a Shopify app developer that makes Simple Affiliate, an affiliate programs app on the Shopify App Store. It provides affiliate marketing app for Shopify merchants. Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 71 (0.5%) run Simple Affiliate, #14 of 127 affiliate programs apps by that count. Its share is highest among Fashion & Apparel (0.6%) brands. It is rated 4.9 out of 5 from 124 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. Simple Affiliate has 4 plans on the Shopify App Store, from free to $59 a month. Some plans add usage charges on top, listed with each plan. It bills some charges outside the Shopify invoice.
Overview
SA Inc. sells Simple Affiliate, a Shopify App Store app for running an in-house affiliate and referral program on a merchant's own store. It handles referral tracking, affiliate payouts and U.S. 1099 tax forms inside Shopify admin, so merchants do not need an external affiliate network. Affiliates sign in with the store's customer accounts and stay on the store's domain.
For Shopify brands
- Tracks referral links, clicks, conversions and what is owed to each affiliate from Shopify admin.
- Pays affiliates by bank, card, PayPal or store credit, and files eligible U.S. 1099 forms through Autopay.
- Runs the affiliate dashboard on the store's own domain with customer accounts, so the brand keeps its affiliate list and customer data.
How it works
The brand installs the app from the Shopify App Store, which creates an affiliate page and signs partners in with existing customer accounts. The brand sets commission rules and invites affiliates, then pays them automatically or by approval. Paid plans start with a free trial.
- Built for
- Shopify merchants who want to run their own affiliate program on their store instead of through an external affiliate network.
- Pricing
- Flat monthly Shopify subscriptions billed every 30 days: Starter is free (up to 10 affiliates), Basic $19, Pro $39, Premium $59. Autopay bank fees are 3.9% (2.9% on Premium), card 8.9% (6.9% on Premium); PayPal and store credit are 0%. A $2 fee applies to payouts under $25 from November 1, 2026.
Products
- Simple Affiliate Shopify app for in-house affiliate programs: referral links, discount codes, commissions, Autopay payouts and 1099s.
Integrations
Buyer notes
- Free trial of 14 days on Basic and Pro, and 7 days on Premium.
- Live chat support is included on all plans with no support fees.
- Starter is limited to 10 affiliates, one group and one link; Basic and above remove these limits.
- Discount codes and product or collection commissions start on Pro; linked stores and manual payouts are on Premium.
From SA Inc.'s own site and Shopify App Store listings, as of 2026-10-30.
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
Simple Affiliate
4.9 · 124 reviewsBuilt for ShopifyFree planPaid from $19/moOn 0.5% of brands over $5MLaunched 2018Affiliate programsAffiliate marketing app for an in-house program on your Shopify store. Track referral links and codes, and pay affiliates with automated payouts and 1099s.
Pricing
StarterFree- Autopay by bank & issue 1099 forms
- PayPal and Store credit payments
- Unlimited referrals up to 10 affiliates
- One group and one link per affiliate
- +1 more
Basic$19/month0% for PayPal and store credit. Autopay: optional 3.9% fee, plus $2 per payout under $25. No $2 fee at $25 or more.
- Everything in Starter Plan
- Unlimited referrals and affiliates
- Unlimited groups and links per affiliate
- Klaviyo integration
14-day free trialPro$39/month0% for PayPal and store credit. Autopay: optional 3.9% fee, plus $2 per payout under $25. No $2 fee at $25 or more.
- Everything in Basic Plan
- Custom links
- Discount codes
- Product & collection-specific commission
- +3 more
14-day free trialPremium$59/month0% fee for PayPal, store credit, and manual payments. Optional 2.9% Autopay fee, plus $2 per payout under $25.
- Everything in Pro Plan
- Lowest auto-pay fees
- Product-level attribution
- Tiered commission
- +3 more
7-day free trialSome charges are billed by the developer outside your Shopify invoice.
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to SA Inc.
The most used affiliate programs apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Awin · Awin Ltd | 12.6% | — |
| GOAFFPRO · GoAffPro | 7.2% | 4.6 · 952 |
| UpPromote Affiliate Marketing · UpPromote | 7% | 4.9 · 3,892 |
| impact.com Affiliate Marketing · impact.com | 5.2% | 4.4 · 202 |
| AvantLink Affiliate Marketing · AvantLink | 3.1% | 4.6 · 23 |
| GRIN Influencer Marketing · Grin, Inc. | 3% | 4.1 · 31 |
Often used with SA Inc.
What its brands run more often than Shopify brands over $5M do overall.
- Alia15.5% of its brands · 2.5x average
- Stamped Reviews & Loyalty21.1% of its brands · 2.3x average
- PageFly ✦ AI Page Builder23.9% of its brands · 1.8x average
- Shopify Inbox15.5% of its brands · 1.5x average
- Triple Whale23.9% of its brands · 1.5x average
What Shopify apps does SA Inc. make?
SA Inc. has 1 app on the Shopify App Store: Simple Affiliate.
How many Shopify brands use SA Inc.?
Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 71 (0.5%) run Simple Affiliate, #14 of 127 affiliate programs apps by that count. Its share is highest among Fashion & Apparel (0.6%) brands.
What are the alternatives to SA Inc.?
The most used affiliate programs apps among Shopify brands over $5M, after SA Inc.: Awin (12.6%), GOAFFPRO (7.2%), UpPromote Affiliate Marketing (7%), impact.com Affiliate Marketing (5.2%), AvantLink Affiliate Marketing (3.1%) and GRIN Influencer Marketing (3%).
What do SA Inc.'s brands use alongside it?
Of the brands running SA Inc., 15.5% also run Alia, 21.1% also run Stamped Reviews & Loyalty, 23.9% also run PageFly ✦ AI Page Builder, 15.5% also run Shopify Inbox and 23.9% also run Triple Whale. Each is at least 1.5 times as common among them as across all brands over $5M.
How is Simple Affiliate rated?
Simple Affiliate is rated 4.9 out of 5 from 124 reviews on the Shopify App Store.
How much does SA Inc. cost?
Simple Affiliate has 4 plans on the Shopify App Store, from free to $59 a month. Some plans add usage charges on top, listed with each plan. It bills some charges outside the Shopify invoice. Simple Affiliate: Starter, Free; Basic, $19/month (0% for PayPal and store credit. Autopay: optional 3.9% fee, plus $2 per payout under $25. No $2 fee at $25 or more); Pro, $39/month (0% for PayPal and store credit. Autopay: optional 3.9% fee, plus $2 per payout under $25. No $2 fee at $25 or more); Premium, $59/month (0% fee for PayPal, store credit, and manual payments. Optional 2.9% Autopay fee, plus $2 per payout under $25).