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Channelwill

A post-purchase solution for Shopify merchants

Channelwill is a Shopify app developer with 5 apps on the Shopify App Store. It provides a post-purchase solution for Shopify merchants. Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 430 (2.8%) run at least one of Channelwill's apps, #4 of 141 pop-ups apps by that count. Its share is highest among Electronics & Tech (5.5%), Sports & Outdoors (4.2%) and Automotive (4.1%) brands. Its most reviewed app, CWILL Popup Email Marketing, is rated 4.9 out of 5 from 7,721 reviews on the Shopify App Store. 4 of its apps carry Shopify's Built for Shopify badge. Plans across its apps run from free to $89.90 a month on the Shopify App Store. Some plans add usage charges on top, listed with each plan.

Overview

CWILL (formerly ParcelPanel, started as Channelwill) sells post-purchase and customer retention apps for Shopify brands. Its apps cover order tracking, returns and exchanges, shipping protection, reviews, loyalty and referrals, and other store tools. They are meant to cut 'where is my order' support tickets, keep sales through exchanges instead of refunds, and bring buyers back.

For Shopify brands

  • Branded, real-time tracking pages replace carrier pages, with product recommendations and review requests on the page.
  • Returns run as a self-serve flow that offers a swap or store credit before a refund, which takes manual work off the support team.
  • Shipping Protection lets customers cover an order at or after checkout, and CWILL resolves lost, damaged or stolen claims directly.

How it works

Brands install each app from the Shopify App Store; installing Order Tracking syncs tracking data for orders from the past 30 days automatically. Order Tracking and Returns & Exchanges are separate apps that can be adopted one at a time, and Shipping Protection is built into Order Tracking. Brands can also book a demo with a CWILL expert.

Built for
Shopify and DTC brands; paid Order Tracking plans are priced for the $3M-$50M revenue range, and the suite is used by Shopify Plus stores as well.
Pricing
Each CWILL app has a free plan and paid tiers. Order Tracking is $0 for 20 credits a month, then from $11, $59 and $479 a month for Essential, Professional and Enterprise, with up to 20% off for annual billing.

Products

  • CWILL Order Tracking Branded, real-time tracking pages across 1,600+ carriers, with proactive updates and upsells.
  • CWILL Returns & Exchanges Self-serve returns that offer exchanges or store credit first, with label creation.
  • CWILL Shipping Protection Covers orders against delay, loss, damage and theft, with claims resolved by CWILL.
  • CWILL Product Reviews App Collects customer reviews with photos and referral rewards.
  • CWILL Loyalty & Referrals Loyalty programs with points, tiers and rewards, plus referrals.
  • CWILL AI Chat AI answers to shopper questions on orders, products and shipping, around the clock.

Integrations

ShopifyShopify PlusWooCommerceKlaviyoGorgiasShopify FlowZendeskLooxJudge.meYotpo Product ReviewsOmnisendPayPalUSPSUPSFedExDHL

Buyer notes

  • Free plans need no credit card; paid Order Tracking plans include a free trial.
  • Paid plans can be changed at any time; upgrades apply immediately and downgrades apply when the current plan ends.
  • Enterprise Order Tracking includes a dedicated onboarding manager, customer success manager and priority support.
  • Support is listed as 24/7 live support.

From Channelwill's own site and Shopify App Store listings, as of 2026-10-30.

Among Shopify brands over $5M

Brands running Channelwill
2.8%
430 of 15,394 brands dtcmvp tracks
Rank in pop-ups
#4 of 141
By how many of those brands run each app
All brands over $5M2.8%
Electronics & Tech5.5%
Sports & Outdoors4.2%
Automotive4.1%

Share of each sector's brands running it, where that beats the overall rate.

On the Shopify App Store

  • CWILL Popup Email Marketing

    4.9 · 7,721 reviews
    Built for ShopifyFree planPaid from $11.90/moOn 2.4% of brands over $5MLaunched 2022Pop-ups

    SendWILL: Create SMS or email pop ups with discounts to grow your marketing list, retain exit intent and convert leads, and integrate with other marketing apps.

    Pricing

    Free
    Free
    • 30 new subscribers/month
    • 2,000 marketing emails/month
    • Unlimited popup views and store traffic
    • Unlimited stored contacts
    • +1 more
    Essential
    $11.90/month

    Usage-based charges may apply for subscribers or marketing emails beyond your monthly plan limits.

    • 150 new subscribers/month
    • 5,000 marketing emails/month
    • Unlimited popup widgets and views
    • Unlimited stored contacts
    • +2 more
    14-day free trial
    Pro
    $29.90/month

    Usage-based charges may apply for subscribers or marketing emails beyond your monthly plan limits.

    • 500 new subscribers/month
    • 20,000 marketing emails/month
    • Unlimited popup widgets and views
    • Unlimited stored contacts
    • +2 more
    14-day free trial
    Premium
    $79.90/month

    Usage-based charges apply beyond your monthly plan limits — from $1.2 per 1,000 emails.

    • 2,000 new subscribers/month
    • 60,000 marketing emails/month
    • Unlimited popup widgets and views
    • Unlimited stored contacts
    • +2 more
    14-day free trial
  • CWILL Back in Stock Notify Me!

    4.8 · 623 reviews
    Built for ShopifyFree planPaid from $9.90/moOn 0.6% of brands over $5MLaunched 2021Stock alerts

    Out-of-stock products shouldn’t mean lost sales. CWILL Back in Stock helps merchants recover lost sales with customizable back-in-stock campaigns ...

    Pricing

    Free
    Free
    • 10 notifications/mo
    • Unlimited subscriber sign-ups
    • Inline & float button display
    • 24/7 LiveChat Support
    Essential
    $9.90/month
    • $6.90 for the 1st month (Limited time)
    • 50 notifications/mo
    • Minimum stock threshold
    • All integrations supported
    • +1 more
    14-day free trial
    Pro
    $29/month

    $0.12/10 notifications above limit. SMS billed separately by region.

    • $19 for the 1st month (Limited time)
    • 3000 notifications/mo
    • Custom Notification Rules
    • Auto multi-language translation
    • +2 more
    14-day free trial
  • Willdesk: Live Chat&AI Chatbot

    4.7 · 382 reviews
    Built for ShopifyFree planPaid from $16.90/moOn 0.3% of brands over $5MLaunched 2021Chat

    Boost customer experience with AI-driven workflows & omnichannel enablement. Willdesk offers product recommendations,emotion detection, and efficient after-sale

    Pricing

    Free
    Free
    • Unlimited agent
    • 1 store
    • 20 conversations
    • Live Chat, Contact form, Order tracking
    • +4 more
    Basic
    $16.90/month
    or $141.96/year and save 30%

    Overage is charged per unit: $12/100 conversations, $4/100 tracked orders, and $20/100 AI conversation.

    • 3 store
    • 100 conversations
    • Automation bot
    • Custom FAQ domain
    • +2 more
    7-day free trial
    Pro
    $89.90/month
    or $755.16/year and save 30%

    Overage is charged per unit: $10/100 conversations, $4/100 tracked orders, and $200/1000 AI conversation.

    • Multiple stores
    • 1000 conversations
    • 1000 limited free order tracking quota
    • Custom plan & more
    • +1 more
    7-day free trial
  • Request a Quote Hide Price B2B

    4.7 · 70 reviews
    Built for ShopifyFree planLaunched 2022Pricing quotes

    This app allows B2B merchants to replace the Add to Cart flow with a request-a-quote process, enabling wholesale customers to negotiate pricing for...

  • Free plan

Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.

Alternatives to Channelwill

The most used pop-ups apps among Shopify brands over $5M.

AppBrands over $5MApp Store
Alia6.3% 4.6 · 114
Octane AI3.3% 4.7 · 209
RH · RevenueHunt2.5% 4.9 · 462
Wisepops2.3% 4.9 · 71
Pop‑Ups & Spotlight by Justuno · Justuno2.2% 4.6 · 668
Pop Convert2.1% 4.9 · 8,696

Often used with Channelwill

What its brands run more often than Shopify brands over $5M do overall.

What Shopify apps does Channelwill make?

Channelwill has 5 apps on the Shopify App Store: CWILL Popup Email Marketing, CWILL Back in Stock Notify Me!, Willdesk: Live Chat&AI Chatbot, Request a Quote Hide Price B2B and RecomSale: Affiliate Marketing.

How many Shopify brands use Channelwill?

Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 430 (2.8%) run at least one of Channelwill's apps, #4 of 141 pop-ups apps by that count. Its share is highest among Electronics & Tech (5.5%), Sports & Outdoors (4.2%) and Automotive (4.1%) brands.

What are the alternatives to Channelwill?

The most used pop-ups apps among Shopify brands over $5M, after Channelwill: Alia (6.3%), Octane AI (3.3%), RH (2.5%), Wisepops (2.3%), Pop‑Ups & Spotlight by Justuno (2.2%) and Pop Convert (2.1%).

What do Channelwill's brands use alongside it?

Of the brands running Channelwill, 12.1% also run Seel Worry‑Free Purchase, 13.3% also run 17TRACK Order Tracking, 10% also run Hextom, 12.8% also run Omnisend Email Marketing & SMS and 12.8% also run Bundler » Product Bundles App. Each is at least 2.7 times as common among them as across all brands over $5M.

How is CWILL Popup Email Marketing rated?

CWILL Popup Email Marketing is rated 4.9 out of 5 from 7,721 reviews on the Shopify App Store.

How much does Channelwill cost?

Plans across its apps run from free to $89.90 a month on the Shopify App Store. Some plans add usage charges on top, listed with each plan. CWILL Popup Email Marketing: Free, Free; Essential, $11.90/month (Usage-based charges may apply for subscribers or marketing emails beyond your monthly plan limits); Pro, $29.90/month (Usage-based charges may apply for subscribers or marketing emails beyond your monthly plan limits); Premium, $79.90/month (Usage-based charges apply beyond your monthly plan limits — from $1.2 per 1,000 emails).

Updated 2026-09-10. Method notes and every source: how we count →