Freshworks is a Shopify app developer that makes Freshmarketer: Email & SMS, an abandoned cart app on the Shopify App Store. It provides email, SMS and multichannel marketing software for Shopify merchants. Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 84 (0.5%) run Freshmarketer: Email & SMS, #3 of 123 abandoned cart apps by that count. Its share is highest among Electronics & Tech (1.6%) and Home & Living (0.6%) brands. It is rated 4.7 out of 5 from 19 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. Freshmarketer: Email & SMS has 3 plans on the Shopify App Store, from free to $18 a month. It bills some charges outside the Shopify invoice.
Overview
Freshworks sells Freshmarketer: Email & SMS, a Shopify app in the Marketing and conversion category. It lets merchants engage buyers across channels and convert abandoned carts into sales.
For Shopify brands
- Manage contacts and lists, send email campaigns and run live chat from one app.
- Use Shopify playbooks and event-based segments to reach buyers, including those who abandoned carts.
- Set up automated journeys with AI-powered multichannel engagement on the Enterprise plan.
- Pricing
- Has a free plan called Free forever. The Enterprise plan costs $18 per month or $180 per year.
Products
- Freshmarketer: Email & SMS Shopify app for cross-channel buyer engagement, email campaigns, live chat, forms, and abandoned cart recovery.
Buyer notes
- Carries the Built for Shopify badge on the App Store.
- Free plan includes contact and list management, email campaigns, live chat, and forms and website tracking.
- Enterprise plan includes AI-powered multichannel engagement, Shopify playbooks, event-based segments, and automated journeys.
From Freshworks's own site and Shopify App Store listings, as of 2026-10-30.
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
Freshmarketer: Email & SMS
4.7 · 19 reviewsBuilt for ShopifyFree planPaid from $18/moOn 0.5% of brands over $5MLaunched 2022Abandoned cartWith Freshmarketer, you can engage with buyers wherever they are and provide consistent cross-channel experiences. Convert abandoned carts into sal...
Pricing
Free foreverFree- Contact & List management
- Email campaigns
- Live chat
- Forms and website tracking
Enterprise$18/month- AI-powered multichannel engagement
- Shopify playbooks
- Event-based segments
- Automated journeys
21-day free trialEnterprise$180/year- AI-powered multichannel engagement
- Shopify playbooks
- Event-based segments
- Automated journeys
21-day free trialSome charges are billed by the developer outside your Shopify invoice.
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to Freshworks
The most used abandoned cart apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Persistent Cart · Customer First focus | 0.8% | 4.9 · 61 |
| Chatra · Roger Wilco LLC | 0.7% | 4.6 · 306 |
| Amplified Email & Abandon Cart · Amplified | 0.4% | 4.4 · 560 |
| Recart | 0.4% | 4.7 · 489 |
| SL · SuperLemon App | 0.3% | 3.5 · 351 |
| B: WhatsApp · BiteSpeed | 0.3% | 4.6 · 408 |
Often used with Freshworks
What its brands run more often than Shopify brands over $5M do overall.
- Regios Automatic Discounts11.9% of its brands · 11.5x average
- BUCKS Currency Converter PRO++13.1% of its brands · 3.5x average
- UserWay Website Accessibility11.9% of its brands · 3.1x average
- Frequently Bought Together CBB13.1% of its brands · 2.8x average
- Bazaarvoice Ratings & Reviews11.9% of its brands · 2.1x average
What Shopify apps does Freshworks make?
Freshworks has 1 app on the Shopify App Store: Freshmarketer: Email & SMS.
How many Shopify brands use Freshworks?
Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 84 (0.5%) run Freshmarketer: Email & SMS, #3 of 123 abandoned cart apps by that count. Its share is highest among Electronics & Tech (1.6%) and Home & Living (0.6%) brands.
What are the alternatives to Freshworks?
The most used abandoned cart apps among Shopify brands over $5M, after Freshworks: Persistent Cart (0.8%), Chatra (0.7%), Amplified Email & Abandon Cart (0.4%), Recart (0.4%), SL (0.3%) and B: WhatsApp (0.3%).
What do Freshworks's brands use alongside it?
Of the brands running Freshworks, 11.9% also run Regios Automatic Discounts, 13.1% also run BUCKS Currency Converter PRO++, 11.9% also run UserWay Website Accessibility, 13.1% also run Frequently Bought Together CBB and 11.9% also run Bazaarvoice Ratings & Reviews. Each is at least 2.1 times as common among them as across all brands over $5M.
How is Freshmarketer: Email & SMS rated?
Freshmarketer: Email & SMS is rated 4.7 out of 5 from 19 reviews on the Shopify App Store.
How much does Freshworks cost?
Freshmarketer: Email & SMS has 3 plans on the Shopify App Store, from free to $18 a month. It bills some charges outside the Shopify invoice. Freshmarketer: Email & SMS: Free forever, Free; Enterprise, $18/month; Enterprise, $180/year.