rhode logo

rhode

Skincare and lip products. North Brunswick Township, New Jersey. Runs on Shopify Plus.

rhode is a North Brunswick Township, New Jersey brand selling skincare and lip products on Shopify Plus. dtcmvp estimates its online storefront sells $100M to $150M a year, ranking it #120 of the 14,841 Shopify brands over $5M that dtcmvp tracks. Its store lists 112 products, mostly lip treatment, blush and lip makeup, priced from $8 to $72. It employs 51 to 200 people and runs 20 apps from the Shopify App Store across 9 categories. It spends about $12.5K to $15K a month on those apps and added 7 in the last year.

Revenue

Online storefront sales · est.
$100M to $150M
dtcmvp estimateconfidence A#120 of 14,841 Shopify brands over $5Mhow we count

The store

Products listed
112
Counted on the storefront
Typical price
$8 to $72
Most products fall in this range
Lip Treatment22Blush18Lip Makeup16Skin Care10Cheek + Lip Set9Bronzer8

Product types as rhode files them in its own catalogue.

What rhode runs on Shopify

20 apps from the Shopify App Store, across 9 categories.

Other6Email & SMS marketing3Search, upsell & discovery3Shipping, returns & order tracking2Product reviews2Affiliates & influencers1Helpdesk1Subscriptions1Advertising & analytics1

Estimated app spend: about $12.5K to $15K a month. 7 apps added in the last year.

See which 20 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where rhode sells

Direct, rhodeskin.com

What is rhode's revenue?

dtcmvp estimates rhode's online storefront sells $100M to $150M a year, ranking it #120 of the 14,841 Shopify brands over $5M that dtcmvp tracks.

What apps does rhode use on Shopify?

rhode runs 20 apps from the Shopify App Store across 9 categories: Shipping, returns & order tracking, Email & SMS marketing, Other, Search, upsell & discovery, Affiliates & influencers, Helpdesk, Product reviews, Subscriptions, Advertising & analytics.

Updated 2026-06-20. Method notes and every source: how we count →