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TULA

Skin care formulas with prebiotics. New York, New York. Runs on Shopify Plus.

TULA is a New York, New York brand selling skin care formulas with prebiotics on Shopify Plus. Its store lists 103 products, mostly moisturizer, treatments & serums and cleanser, priced from $18 to $170. It sells direct and wholesale and sells on Amazon. It employs 201 to 500 people and runs 14 apps from the Shopify App Store across 9 categories. It spends about $12.5K to $15K a month on those apps.

The store

Products listed
103
Counted on the storefront
Typical price
$18 to $170
Most products fall in this range
Moisturizer13Treatments & Serums9Cleanser7Primer5Toner4

Product types as TULA files them in its own catalogue.

What TULA runs on Shopify

14 apps from the Shopify App Store, across 9 categories.

Other3Advertising & analytics2Affiliates & influencers2Email & SMS marketing2Loyalty, store credit & gift cards1Helpdesk1Shipping, returns & order tracking1Product reviews1Subscriptions1

Estimated app spend: about $12.5K to $15K a month.

See which 14 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where TULA sells

Direct, tula.comRetailAmazonWholesale

Competitors

  1. both sell clean skincare for sensitive skin

  2. both sell skincare sets at similar price

  3. both sell trendy skincare kits

  4. both sell premium serums and kits

  5. both sell science-backed skincare and SPF

  6. both sell clean skincare

  7. both sell skincare kits

  8. Kate Somerville

    both sell clinical-style skincare

  9. both sell premium skincare sets

  10. both sell prestige skincare to beauty shoppers

how we pick competitors

What apps does TULA use on Shopify?

TULA runs 14 apps from the Shopify App Store across 9 categories: Advertising & analytics, Other, Loyalty, store credit & gift cards, Affiliates & influencers, Helpdesk, Email & SMS marketing, Shipping, returns & order tracking, Product reviews, Subscriptions.

Who are TULA's competitors?

The Shopify brands closest to TULA are First Aid Beauty, Ole Henriksen, Glow Recipe, Sunday Riley and Murad Skincare.

Updated 2026-10-22. Method notes and every source: how we count →