OUAI logo

OUAI

Hair care products, body care products, and fragrance. Los Angeles, California. Runs on Shopify Plus.

OUAI is a Los Angeles, California brand selling hair care products, body care products, and fragrance on Shopify Plus. Its store lists 133 products, mostly hair styling product, shampoo and body, priced from $16 to $96. It sells direct and wholesale and sells on Amazon. It employs 51 to 200 people and runs 14 apps from the Shopify App Store across 10 categories. It spends about $22.5K to $25K a month on those apps.

The store

Products listed
133
Counted on the storefront
Typical price
$16 to $96
Most products fall in this range
Hair Styling Product18Shampoo18Body17Fragrance12Conditioner12Hair Treatment7

Product types as OUAI files them in its own catalogue.

What OUAI runs on Shopify

14 apps from the Shopify App Store, across 10 categories.

Advertising & analytics2Shipping, returns & order tracking2Other2Email & SMS marketing2Search, upsell & discovery1Page building1Subscriptions1Loyalty, store credit & gift cards1Product reviews1Helpdesk1

Estimated app spend: about $22.5K to $25K a month.

Seen running on the storefront:KlaviyoPostscript SMS MarketingTriple WhaleYotpoZendesk
See which 14 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where OUAI sells

Direct, theouai.comRetailAmazonWholesale

Competitors

  1. hair and body mist, premium for women

  2. trendy premium hair care

  3. Ceremonia

    hair kits, oil, accessories

  4. hair and body mist, women

  5. stylist-founded hair and fragrance mist

  6. premium hair care kits

  7. hair and body products

  8. Divi Official Inc.

    premium hair care

  9. hair and body mist

  10. hair fragrance mist

how we pick competitors

What apps does OUAI use on Shopify?

OUAI runs 14 apps from the Shopify App Store across 10 categories: Advertising & analytics, Shipping, returns & order tracking, Other, Email & SMS marketing, Search, upsell & discovery, Page building, Subscriptions, Loyalty, store credit & gift cards, Product reviews, Helpdesk. Seen running on its storefront: Klaviyo, Postscript SMS Marketing, Triple Whale, Yotpo, Zendesk.

Who are OUAI's competitors?

The Shopify brands closest to OUAI are Gisou, Crown Affair, Ceremonia, Emi Jay and dae.

Updated 2026-10-28. Method notes and every source: how we count →