Neal's Yard Remedies logo

Neal's Yard Remedies

Skincare, beauty and wellbeing products. London, England. Founded 1981.

Neal's Yard Remedies is a London, England brand, founded in 1981, selling skincare, beauty and wellbeing products on Shopify. dtcmvp estimates its revenue across all channels at $40M to $45M a year. Its store lists 348 products, mostly bodycare, aromatherapy and skincare, priced from $9 to $320. It sells direct and through retail and wholesale and sells on Amazon. It employs 201 to 500 people and runs 21 apps from the Shopify App Store across 8 categories. It spends about $20K to $22.5K a month on those apps and added 7 in the last year.

Revenue

Total revenue · est.
$40M to $45M
dtcmvp estimateconfidence Ahow we count

The store

Products listed
348
Counted on the storefront
Typical price
$9 to $320
Most products fall in this range
Bodycare75Aromatherapy67Skincare57

Product types as Neal's Yard Remedies files them in its own catalogue.

What Neal's Yard Remedies runs on Shopify

21 apps from the Shopify App Store, across 8 categories.

Other9Loyalty, store credit & gift cards3Advertising & analytics2Search, upsell & discovery2Email & SMS marketing2Shipping, returns & order tracking1Product reviews1Subscriptions1

Estimated app spend: about $20K to $22.5K a month. 7 apps added in the last year.

See which 21 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Neal's Yard Remedies sells

Direct, nealsyardremedies.comRetailAmazonWholesale

Competitors

  1. natural skincare and body care

  2. clean botanical skincare

  3. MÁDARA Organic Skincare

    organic skincare at premium

  4. certified organic skincare and body care

  5. natural skincare, body butter, candles

  6. organic skincare, family-owned

  7. natural skincare and gift sets

  8. spa skincare, body and gift sets

  9. aromatherapy and essential oils

  10. natural botanical skincare and oils

how we pick competitors

What is Neal's Yard Remedies's revenue?

dtcmvp estimates Neal's Yard Remedies's revenue across all channels at $40M to $45M a year.

What apps does Neal's Yard Remedies use on Shopify?

Neal's Yard Remedies runs 21 apps from the Shopify App Store across 8 categories: Advertising & analytics, Shipping, returns & order tracking, Search, upsell & discovery, Other, Product reviews, Email & SMS marketing, Loyalty, store credit & gift cards, Subscriptions.

Who are Neal's Yard Remedies's competitors?

The Shopify brands closest to Neal's Yard Remedies are OSEA® Malibu, True Botanicals, MÁDARA Organic Skincare, KORA Organics and Primally Pure.

Updated 2026-10-22. Method notes and every source: how we count →