Primally Pure logo

Primally Pure

Skincare products. Murrieta, California. Runs on Shopify Plus.

Primally Pure is a Murrieta, California brand selling skincare products on Shopify Plus. Its store lists 265 products, mostly deodorant, serum and mask, priced from $6 to $160. It sells direct and wholesale and sells on Amazon. It employs 51 to 200 people and runs 26 apps from the Shopify App Store across 10 categories. It spends about $7.5K to $10K a month on those apps and added 5 in the last year.

The store

Products listed
265
Counted on the storefront
Typical price
$6 to $160
Most products fall in this range
Deodorant21Serum16Mask12Candle10Body Wash10Body Butter10

Product types as Primally Pure files them in its own catalogue.

What Primally Pure runs on Shopify

26 apps from the Shopify App Store, across 10 categories.

Other8Shipping, returns & order tracking3Affiliates & influencers3Product reviews3Search, upsell & discovery2Advertising & analytics2Subscriptions2Helpdesk1Email & SMS marketing1Loyalty, store credit & gift cards1

Estimated app spend: about $7.5K to $10K a month. 5 apps added in the last year.

Seen running on the storefront:AwinGorgiasKlaviyoTriple WhaleYotpo
See which 26 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Primally Pure sells

Direct, primallypure.comAmazonWholesale

What apps does Primally Pure use on Shopify?

Primally Pure runs 26 apps from the Shopify App Store across 10 categories: Other, Shipping, returns & order tracking, Search, upsell & discovery, Helpdesk, Affiliates & influencers, Product reviews, Email & SMS marketing, Advertising & analytics, Subscriptions, Loyalty, store credit & gift cards. Seen running on its storefront: Awin, Gorgias, Klaviyo, Triple Whale, Yotpo.

Updated 2026-10-22. Method notes and every source: how we count →