WorkMagic
Incrementality-based attribution and marketing experimentation for DTC brands
WorkMagic is a Shopify app developer based in the United States that makes WorkMagic Attribution, an ads app on the Shopify App Store. It is rated 5 out of 5 from 5 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. WorkMagic Attribution has 1 plan on the Shopify App Store, at no charge.
Know which ad channels actually grow your business. WorkMagic runs geo-lift tests and uses the results to calibrate attribution and MMM, so your daily numbers reflect real incrementality, not platform-side attribution. It also captures halo, like TikTok ads lifting Amazon or retail sales, giving marketing and finance one source of truth. Built for brands selling across DTC, Amazon and retail who spend on several paid channels and suspect click-based attribution is overstating some of them. Leading brands that act on WorkMagic's results often improve ROAS by 30-40%.
What WorkMagic does for Shopify brands
- Geo-lift tests show which channels drive incremental sales vs. claim credit
- Reallocate spend away from channels overstated by click-based attribution
- Automated test design & analysis replaces data scientist + weeks of setup
- Cross-channel incremental impact (e.g. TikTok lift showing up on Amazon)
On the Shopify App Store
WorkMagic Attribution
5.0 · 5 reviewsBuilt for ShopifyFree planLaunched 2023AdsWorkMagic makes it simple to measure incrementality and optimize your ads based on their true impact on driving incremental sales.
Pricing
FreeFree to installCustom Enterprise Pricing
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
What Shopify apps does WorkMagic make?
WorkMagic has 1 app on the Shopify App Store: WorkMagic Attribution.
How is WorkMagic Attribution rated?
WorkMagic Attribution is rated 5 out of 5 from 5 reviews on the Shopify App Store.
How much does WorkMagic cost?
WorkMagic Attribution has 1 plan on the Shopify App Store, at no charge. WorkMagic Attribution: Free, Free to install (Custom Enterprise Pricing).
