Particl provides competitor tracking for retailers.
Particl tracks competitor pricing, promotions, and sku-level sales data across dtc brands so you can see what's actually selling and at what price. Useful for apparel, beauty, and lifestyle brands whose merch and ecom teams currently track comps by hand in spreadsheets and screenshots.
What Particl does for Shopify brands
- Competitor pricing & promo data shows where you're under-priced vs comps or over-discounting
- Sku-level comp sales & white space analysis guide buy decisions before you commit dollars
- Automates manual comp research (screenshots, price tracking, restock watching), hours back weekly
Overview
Particl sells a competitor tracking platform that combines product revenue, pricing, promotions and assortment data across 20,000+ retailers. Ecommerce teams use it to see best sellers, emerging demand and market gaps when deciding what to launch, price and promote.
- Built for
- Ecommerce brands and teams, from small businesses to enterprises, tracking competitors in apparel, consumer goods, beauty, health, jewelry, supplements, home goods, outdoor and other categories.
- Pricing
- Monthly plans: Starter $250, Essential $500 and Growth $1,000 per month, each with a 14-day free trial. Yearly packages are listed at 40% off. A Custom plan is quoted through sales, with invoicing available. Extra users cost $40, $60 or $80 per month by tier.
Products
- Particl Web app tracking competitor sales, pricing, inventory, assortment and promotions, with AI product categorization.
- Company Explorer Lets users look up company profiles with sales, products, reviews, pricing and promotions data.
- Product Explorer Lets users browse and sort products by sales, sentiment, discount or other fields.
- Marketing asset library Collects competitor homepages, Instagram, SMS and email campaigns in one place.
- Benchmarking & White Space Compares products against competitors to find profitable colors, categories and market gaps.
Integrations
Buyer notes
- Starter includes 1 user, 5 competitors and 3 months of historical data; Growth includes 12 months.
- Data is updated daily on all plans.
- Bulk exports, API access and data licensing are included only in the Custom plan.
- Custom plan includes a prioritized support and account manager; a demo can be requested from the site footer.
From Particl's own site and Shopify App Store listings, as of 2026-10-20.
How much does Particl cost?
Monthly plans: Starter $250, Essential $500 and Growth $1,000 per month, each with a 14-day free trial. Yearly packages are listed at 40% off. A Custom plan is quoted through sales, with invoicing available. Extra users cost $40, $60 or $80 per month by tier.
