Funnel

Marketing data platform that unifies ad spend and revenue from 600+ sources into one reporting layer

Funnel is a Shopify service provider. It provides marketing data, reports, measurement, and AI tools for companies.

Funnel pulls ad spend from Meta, Google, TikTok & 600+ sources and ties it to Shopify revenue in one reporting layer. Built for brands spending meaningfully on paid media whose marketing team still stitches platform CSVs into a weekly spreadsheet.

What Funnel does for Shopify brands

Connects every ad platform to Shopify revenue for true ROAS by channel & campaign
Channel-level ROAS visibility shifts spend toward what works, away from what doesn't
Automated dashboards replace weekly CSV pulls from Meta, Google, TikTok & Shopify

Updated 2026-09-10. Method notes and every source: how we count →

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