Haus provides an AI-powered causal marketing platform and expert guidance for enterprises.
Haus is the causal marketing platform top businesses trust to optimize billions in ad spend worldwide. With support from PhD economists, data scientists, and growth experts, Haus’ AI-driven technology translates complex marketing measurement into clear action and outcomes, enabling brands like Dyson, Wayfair, Sonos, Fanduel, SharkNinja, and Intuit to optimize spend, accelerate growth, and make smarter marketing decisions at scale.
What Haus does for Shopify brands
- Geo holdout tests reveal non-incremental ad spend -> budget reallocated to channels with proven lift
- Causal MMM replaces platform-reported attribution -> confident spend decisions across Meta, Google, TikTok
- Automated test design and reporting -> analyst hours freed from manual measurement work
Overview
Haus sells an incrementality platform that measures the impact of marketing spend. It runs experiments that compare groups exposed to marketing against groups that were not, and offers media mix modeling and attribution built on those experiments. This is meant to help merchants decide how to allocate marketing budget across channels.
- Built for
- The Basics plan is described as best for self-starter DTC brands selling via Shopify and Amazon, while higher plans target mid-size brands, companies investing in brand and growth marketing, and large complex organizations.
- Pricing
- Haus lists four plans: Basics (for Shopify), Core, Plus and Enterprise. No prices are published; each plan has a Get a demo button. Optional add-ons include international support, additional KPIs, retail breakouts, additional brands and managed services.
Products
- Incrementality Experiments Tests that compare groups exposed to marketing with unexposed groups to measure its impact.
- Causal MMM Media mix modeling built on experiments, with scenario planning to simulate budget shifts and seasonality.
- Causal Attribution Evidence-backed attribution to inform spend allocation down to the ad.
- Architect Causal marketing agent that uses causal data and AI for risk spotting, what-if analyses and recommendations.
- GeoLift Measures incremental impact of media on channels where spend can vary by geography.
- Time Tests Tests for time-bound moments such as sponsorships, linear TV flights, influencer pushes and product drops.
Integrations
Buyer notes
- Basics includes fully-guided onboarding and responsive customer support.
- Basics runs geo-based tests in the US only; Core and above add international testing.
- Core adds a dedicated Measurement Strategist and access to a Data Science Team; Enterprise adds an embedded Measurement Strategist and a dedicated Data Scientist.
- Data warehouse integrations are available on Core, Plus and Enterprise but not Basics.
From Haus's own site and Shopify App Store listings, as of 2026-10-20.
How much does Haus cost?
Haus lists four plans: Basics (for Shopify), Core, Plus and Enterprise. No prices are published; each plan has a Get a demo button. Optional add-ons include international support, additional KPIs, retail breakouts, additional brands and managed services.
