alby
AI shopping agent that answers product questions, guides shoppers, and automates post-purchase support
alby by Bluecore is a Shopify app developer based in the United States that makes alby: AI Agent & Chatbot, an app on the Shopify App Store. It provides AI shopping agents and customer support widgets for Shopify merchants. It carries Shopify's Built for Shopify badge. It has a free plan.
alby is an ai shopping agent that lives on product pages, answering pre-purchase questions in real time using your catalog content and reviews. After checkout, it handles sizing, compatibility, shipping, and returns questions before they hit your support inbox. Best fit for brands with considered purchases (apparel sizing, electronics compatibility, mattresses, outdoor gear) where shopper questions block conversion.
What alby does for Shopify brands
- Real-time product Q&A on PDPs converts browsers researching before buying
- Engaged shoppers 46% more likely to convert (alby BFCM 2025 aggregate)
- Pulls from catalog & reviews, no manual FAQ buildout
- Deflects post-purchase tickets on sizing, shipping, returns before reaching agents
- Resolves order-status questions using order data, no human handoff
Overview
alby is an AI agent platform that lets Shopify merchants add AI-powered shopping assistance and customer support to their stores and sites. Merchants load product data and company documents so the agent can answer customer questions, compare products, and guide product discovery. It is installed through a Shopify app and configured with widgets, actions and guardrails.
For Shopify brands
- Connects a Shopify store to an AI agent that answers customer shopping questions using the store's product data feed and documents.
- Includes guardrails, branding and language settings so the team controls how the agent looks and responds.
- Provides an inbox, playground, theme analysis, analytics and A/B testing to review conversations and test the agent.
How it works
The brand installs alby's Shopify app, connects the store, and adds knowledge such as product data feeds and company documents. The brand then configures agents, actions, playbooks and widgets on its site, and can test them in the Playground before launch.
- Pricing
- Assisted conversion pricing is described in the knowledge base.
Products
- Shopify App Connects a Shopify store to alby so an AI agent can help customers shop.
- alby Experiences Adds alby agent experiences to a Shopify store or site.
- Guided Questionnaire widgets Streamline product discovery through guided questions shown to customers.
- Help Center widget Provides AI-powered customer support on a site.
- Comparison Action Turns customer product questions into product comparisons.
- Outbound Messages Sends targeted alby messages to customers at chosen moments.
Integrations
Buyer notes
- Offers a developer docs section and a support help centre.
- Supports using your own LLM with alby.
- Can connect customers to a human support team.
From alby's own site and Shopify App Store listings, as of 2026-10-30.
On the Shopify App Store
- Built for ShopifyFree plan
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
What Shopify apps does alby by Bluecore make?
alby by Bluecore has 1 app on the Shopify App Store: alby: AI Agent & Chatbot.
How much does alby by Bluecore cost?
It has a free plan.
