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Accentuate Custom Fields

A Shopify app for creating, editing and displaying custom fields as metafields

Accentuate Custom Fields is a Shopify app developer that makes Accentuate Custom Fields (ACF), a metafields app on the Shopify App Store. It provides a Shopify app for creating, editing and displaying custom fields as metafields. Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 285 (1.9%) run Accentuate Custom Fields (ACF), more than any other metafields app. Its share is highest among Beauty & Personal Care (3.4%), Health & Wellness (2.7%) and Sports & Outdoors (2.5%) brands. It is rated 4.8 out of 5 from 174 reviews on the Shopify App Store. It carries Shopify's Built for Shopify badge. Accentuate Custom Fields (ACF) has 4 plans on the Shopify App Store, from free to $39 a month.

Overview

Accentuate Custom Fields (ACF) is a Shopify app for creating, bulk editing and displaying metafields. Merchants add custom fields to their store without code, store the values as Shopify metafields, and show them on the storefront with Liquid or no-code theme blocks. It also offers CSV import and export, an AI Assistant and a 90-day restore.

For Shopify brands

  • Custom field values are stored as Shopify metafields in the store, so the data stays inside Shopify.
  • CSV import and export of custom field values and Metaobjects can run through a wizard or as scheduled jobs, with an activity log of status and errors.
  • Existing metafields from other apps can be found with a wizard and reused in ACF, and fields can be shown on the storefront with Liquid or theme blocks.

How it works

A merchant installs the app from the Shopify App Store, defines custom fields in their own namespaces, and enters values on products, pages and other Shopify objects. Values are stored as Shopify metafields and shown on the storefront using Liquid or pre-made theme blocks. The app asks for access to store objects so it can write metafields to them.

Built for
Shopify merchants of any size, including high-traffic Shopify Plus stores, that need custom fields on products, variants, pages and other store objects.
Pricing
There is a free plan, plus paid monthly plans: Starter at $7, Scale at $25 and Business at $39. Higher plans add more scopes, import and export, higher metafield limits and unlimited metafields on Business.

Products

  • Accentuate Custom Fields (ACF) Shopify app to create, bulk edit and display metafields, with an AI Assistant and 90-day restore.
  • Import & export Imports and exports custom field values and Metaobjects via CSV, with an activity log and scheduled jobs.
  • Pre-made Customizable Theme Blocks No-code theme blocks such as countdown timer, promotional banner, sticky promo bar and page redirect.

Integrations

ShopifyShopify MetafieldsLiquid

Buyer notes

  • Starter plan is capped at 50 metafields and 3 scopes; Scale allows 200 metafields; Business is unlimited.
  • Import & export starts on the Scale plan; scheduled metafield publishing is on Business.
  • Uploaded media is stored in an external cloud bucket and served by CDN, with the reference kept in a Shopify metafield.
  • Built for Shopify badge; standard support on Starter and Scale plans.

From Accentuate Custom Fields's own site and Shopify App Store listings, as of 2026-10-30.

Among Shopify brands over $5M

Brands running Accentuate Custom Fields
1.9%
285 of 15,394 brands dtcmvp tracks
Rank in metafields
#1 of 36
By how many of those brands run each app
All brands over $5M1.9%
Beauty & Personal Care3.4%
Health & Wellness2.7%
Sports & Outdoors2.5%

Share of each sector's brands running it, where that beats the overall rate.

On the Shopify App Store

  • Accentuate Custom Fields (ACF)

    4.8 · 174 reviews
    Built for ShopifyFree planPaid from $7/moOn 1.9% of brands over $5MLaunched 2016Metafields

    Create, bulk edit, and display Shopify metafields. AI Assistant, CSV import and export, 90-day restore, and no-code theme blocks. Start on the free plan.

    Pricing

    Free
    Free
    • Pre-made Customizable Theme Blocks:
    • Products Promotion
    • SEO Keywords
    • Countdown Timer
    • +4 more
    Starter
    $7/month
    • Everything in Free
    • 3 Scopes:
    • Product & Variants
    • 1 Merchant Chosen Scope
    • +4 more
    15-day free trial
    Scale
    $25/month
    • Everything in Starter
    • All Scopes Unlocked
    • Import & Export
    • 200 Metafield Limit
    • +2 more
    15-day free trial
    Business
    $39/month
    • Everything in Scale
    • Unlimited Metafields
    • Unlimited Import & Export
    • Schedule Metafield Publishing
    • +4 more
    15-day free trial

Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.

Alternatives to Accentuate Custom Fields

The most used metafields apps among Shopify brands over $5M.

AppBrands over $5MApp Store
TableFlow Specification Table · Activory0.1% 5.0 · 27

Often used with Accentuate Custom Fields

What its brands run more often than Shopify brands over $5M do overall.

What Shopify apps does Accentuate Custom Fields make?

Accentuate Custom Fields has 1 app on the Shopify App Store: Accentuate Custom Fields (ACF).

How many Shopify brands use Accentuate Custom Fields?

Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 285 (1.9%) run Accentuate Custom Fields (ACF), more than any other metafields app. Its share is highest among Beauty & Personal Care (3.4%), Health & Wellness (2.7%) and Sports & Outdoors (2.5%) brands.

What are the alternatives to Accentuate Custom Fields?

The most used metafields apps among Shopify brands over $5M, after Accentuate Custom Fields: TableFlow Specification Table (0.1%).

What do Accentuate Custom Fields's brands use alongside it?

Of the brands running Accentuate Custom Fields, 14.4% also run Clearer.io Address Validator, 13.7% also run Wyllo, 14% also run Fairing Post Purchase Surveys, 16.8% also run Bazaarvoice Ratings & Reviews and 30.5% also run Elevar Conversion Tracking. Each is at least 2.8 times as common among them as across all brands over $5M.

How is Accentuate Custom Fields (ACF) rated?

Accentuate Custom Fields (ACF) is rated 4.8 out of 5 from 174 reviews on the Shopify App Store.

How much does Accentuate Custom Fields cost?

Accentuate Custom Fields (ACF) has 4 plans on the Shopify App Store, from free to $39 a month. Accentuate Custom Fields (ACF): Free, Free; Starter, $7/month; Scale, $25/month; Business, $39/month.

Updated 2026-06-07. Method notes and every source: how we count →