rom&nd is a Montclair, New Jersey brand selling cosmetics for beauty lovers worldwide on Shopify. Its store lists 60 products, mostly mascara, priced from $8 to $29. It sells direct and wholesale and sells on Amazon. It employs 51 to 200 people and runs 16 apps from the Shopify App Store across 8 categories. It spends about $30K to $35K a month on those apps.
The store
Product types as rom&nd files them in its own catalogue.
What rom&nd runs on Shopify
16 apps from the Shopify App Store, across 8 categories.
Estimated app spend: about $30K to $35K a month.
Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.
Where rom&nd sells
Competitors
Asian affordable lip and palettes
lip products and palettes, young buyers
cheap lip oils and palettes
lip oil and mascara, low price
Asian trend makeup palettes
lip gloss, mascara, trend makeup
affordable lip kits
affordable palettes and gloss
budget lip and eye
trend makeup, lip liner and blush
What apps does rom&nd use on Shopify?
rom&nd runs 16 apps from the Shopify App Store across 8 categories: Loyalty, store credit & gift cards, Affiliates & influencers, Other, Search, upsell & discovery, Helpdesk, Product reviews, Email & SMS marketing, Shipping, returns & order tracking. Seen running on its storefront: Gorgias, Judge.me Product Reviews App, Klaviyo, Smile.
Who are rom&nd's competitors?
The Shopify brands closest to rom&nd are JUDYDOLL Makeup, ColourPop, Beauty Creations, Catrice Cosmetics and Flower Knows.