Monica + Andy logo

Monica + Andy

Organic baby clothing, blankets, pajamas, accessories, and nursery essentials for real life families. Chicago, Illinois. Runs on Shopify Plus.

Monica + Andy is a Chicago, Illinois brand selling organic baby clothing, blankets, pajamas, accessories, and nursery essentials for real life families on Shopify Plus. Its store lists 5,000+ products, mostly one-pieces, tops and dresses, priced from $5 to $46. It sells direct and through retail and wholesale and sells on Amazon. It employs 51 to 200 people and runs 29 apps from the Shopify App Store across 10 categories. It spends about $3.5K to $4K a month on those apps and added 4 in the last year.

The store

Products listed
5,000+
Counted on the storefront
Typical price
$5 to $46
Most products fall in this range
One-Pieces1,063Tops508Dresses365Bottoms335Pajamas331Sweatshirts264

Product types as Monica + Andy files them in its own catalogue.

What Monica + Andy runs on Shopify

29 apps from the Shopify App Store, across 10 categories.

Other8Advertising & analytics4Email & SMS marketing3Affiliates & influencers3Search, upsell & discovery3Product reviews2Page building2Loyalty, store credit & gift cards2Helpdesk1Shipping, returns & order tracking1

Estimated app spend: about $3.5K to $4K a month. 4 apps added in the last year.

See which 29 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Monica + Andy sells

Direct, monicaandandy.comRetailAmazonWholesale

Competitors

  1. organic baby and kids clothing

  2. Purebaby

    organic cotton baby clothing

  3. organic baby pajamas and sleepwear

  4. Newbie

    organic baby and kids clothing

  5. baby pajamas and swaddles

  6. baby clothes and blankets

  7. baby clothing and nursery items

  8. Mama Coco

    baby swaddles and gift sets

  9. baby clothing and blankets

  10. baby and kids clothing

how we pick competitors

What apps does Monica + Andy use on Shopify?

Monica + Andy runs 29 apps from the Shopify App Store across 10 categories: Other, Email & SMS marketing, Product reviews, Page building, Affiliates & influencers, Advertising & analytics, Helpdesk, Shipping, returns & order tracking, Search, upsell & discovery, Loyalty, store credit & gift cards.

Who are Monica + Andy's competitors?

The Shopify brands closest to Monica + Andy are Jamie Kay, Purebaby, MORI, Newbie and Posh Peanut.

Updated 2026-10-29. Method notes and every source: how we count →