Mamaearth is a Gurugram, Haryana brand selling skin, hair, body, baby and makeup products on Shopify. Its store lists 935 products, mostly lipstick, face cleanser and body lotion, priced from $125 to $1.3K. It sells direct and through retail and wholesale and sells on Amazon. It employs 501 to 1,000 people and runs 15 apps from the Shopify App Store across 8 categories. It spends about $17.5K to $20K a month on those apps.
The store
Product types as Mamaearth files them in its own catalogue.
What Mamaearth runs on Shopify
15 apps from the Shopify App Store, across 8 categories.
Estimated app spend: about $17.5K to $20K a month.
Criteo GOCounted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.
Where Mamaearth sells
Competitors
Indian face and body care
Indian skincare
Indian skincare
- Biotique
Indian herbal skincare and hair
Indian herbal baby and skin
- Lotus Herbals
Indian herbal beauty
- Simple Skincare
Indian skincare
baby/kids skincare
baby and natural care
- Dove
Indian body and hair care
What apps does Mamaearth use on Shopify?
Mamaearth runs 15 apps from the Shopify App Store across 8 categories: Other, Search, upsell & discovery, Loyalty, store credit & gift cards, Advertising & analytics, Product reviews, Helpdesk, Shipping, returns & order tracking, Affiliates & influencers. Seen running on its storefront: Criteo GO.
Who are Mamaearth's competitors?
The Shopify brands closest to Mamaearth are The Derma Co, Minimalist, Dot & Key, Biotique and The Himalaya Drug Company.