Constantly Varied Gear logo

Constantly Varied Gear

Women's workout clothing, including leggings, sports bras, shorts, and shirts. New Bedford, Massachusetts.

constantlyvariedgear.com →LinkedIn →

Constantly Varied Gear is a New Bedford, Massachusetts brand selling women's workout clothing, including leggings, sports bras, shorts, and shirts on Shopify. Its store lists 4,788 products, mostly men's shirt/tank, women's shirt/tank and slouchy tee, priced from $28 to $55. It sells direct and wholesale. It employs 11 to 50 people and runs 27 apps from the Shopify App Store across 11 categories. It spends about $75K to $80K a month on those apps and added 6 in the last year.

The store

Products listed
4,788
Counted on the storefront
Typical price
$28 to $55
Most products fall in this range
Men's Shirt/Tank1,205Women's Shirt/Tank1,130Slouchy Tee501Leggings351Headband309Shorts274

Product types as Constantly Varied Gear files them in its own catalogue.

What Constantly Varied Gear runs on Shopify

27 apps from the Shopify App Store, across 11 categories.

Other7Email & SMS marketing5Affiliates & influencers4Advertising & analytics2Product reviews2Search, upsell & discovery2Helpdesk1Shipping, returns & order tracking1Loyalty, store credit & gift cards1Subscriptions1Page building1

Estimated app spend: about $75K to $80K a month. 6 apps added in the last year.

Seen running on the storefront:Consentmo GDPR ComplianceElevar Conversion TrackingGGorgiasInstafeedKlaviyoMailchimp Email SMS MarketingPostscript SMS MarketingRecharge Subscriptions AppStamped Product Reviews & UGCTTriple Whale
See which 27 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Constantly Varied Gear sells

Direct, constantlyvariedgear.comWholesale

Competitors

  1. Buffbunny

    women's gym leggings and bras, low price

  2. Born Tough

    gym apparel with bold style

  3. NVGTN

    leggings and bras for gym

  4. Girlfriend Collective

    leggings and sports bras for women

  5. Paragon Fitwear$15M to $20M

    women's leggings and workout tops

  6. CSB

    women's activewear sets

  7. Olaben

    women's leggings and bras

  8. SHEFIT

    women's sports bras and leggings

  9. FIRMABS

    women's leggings and tanks

  10. DonaJo

    women's activewear at low price

how we pick competitors

What apps does Constantly Varied Gear use on Shopify?

Constantly Varied Gear runs 27 apps from the Shopify App Store across 11 categories: Email & SMS marketing, Affiliates & influencers, Other, Advertising & analytics, Helpdesk, Product reviews, Shipping, returns & order tracking, Loyalty, store credit & gift cards, Search, upsell & discovery, Subscriptions, Page building. Seen running on its storefront: Consentmo GDPR Compliance, Elevar Conversion Tracking, Gorgias, Instafeed, Klaviyo, Mailchimp Email SMS Marketing, Postscript SMS Marketing, Recharge Subscriptions App, Stamped Product Reviews & UGC, Triple Whale.

Who are Constantly Varied Gear's competitors?

The Shopify brands closest to Constantly Varied Gear are Buffbunny, Born Tough, NVGTN, Girlfriend Collective and Paragon Fitwear.

Updated 2026-10-22. Method notes and every source: how we count →