Beauty of Joseon logo

Beauty of Joseon

Korean skincare products made with hanbang ingredients. Cypress, California. Runs on Shopify Plus.

beautyofjoseon.com →LinkedIn →

Beauty of Joseon is a Cypress, California brand selling Korean skincare products made with hanbang ingredients on Shopify Plus. Its store lists 131 products, mostly sunscreens, serum and skincare, priced from $13 to $76. It sells direct and wholesale and sells on Amazon. It employs 11 to 50 people and runs 24 apps from the Shopify App Store across 8 categories. It spends about $1.5K to $2K a month on those apps.

The store

Products listed
131
Counted on the storefront
Typical price
$13 to $76
Most products fall in this range
Sunscreens4serum2skincare1

Product types as Beauty of Joseon files them in its own catalogue.

What Beauty of Joseon runs on Shopify

24 apps from the Shopify App Store, across 8 categories.

Other6Search, upsell & discovery6Product reviews4Page building3Email & SMS marketing2Helpdesk1Advertising & analytics1Loyalty, store credit & gift cards1

Estimated app spend: about $1.5K to $2K a month.

Seen running on the storefront:GorgiasInstafeedKlarna On‑Site MessagingKlaviyoMicrosoft ClarityOkendo
See which 24 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Beauty of Joseon sells

Direct, beautyofjoseon.comRetailAmazonWholesale

Competitors

  1. COSRX

    Korean skincare

  2. SKIN1004

    Korean sunscreen and serums

  3. Round Lab

    Korean sunscreen skincare

  4. Anua

    Korean skincare

  5. Innisfree

    Korean natural skincare

  6. Laneige

    Korean skincare

  7. Sulwhasoo

    Korean herbal skincare

  8. d'Alba

    Korean skincare

  9. Dr. Althea

    Korean skincare

  10. Glow Recipe

    K-beauty-inspired skincare

how we pick competitors

What apps does Beauty of Joseon use on Shopify?

Beauty of Joseon runs 24 apps from the Shopify App Store across 8 categories: Other, Search, upsell & discovery, Helpdesk, Product reviews, Page building, Email & SMS marketing, Advertising & analytics, Loyalty, store credit & gift cards. Seen running on its storefront: Gorgias, Instafeed, Klarna On‑Site Messaging, Klaviyo, Microsoft Clarity, Okendo.

Who are Beauty of Joseon's competitors?

The Shopify brands closest to Beauty of Joseon are COSRX, SKIN1004, Round Lab, Anua and Innisfree.

Updated 2026-10-22. Method notes and every source: how we count →