Squaredance provides customer acquisition marketplace for direct-to-consumer brands.
Squaredance is a performance partner network where media buyers, publishers, creators, and review sites drive net-new orders on a pay-per-sale basis. Best fit for Shopify brands in health, wellness, or beauty that want affiliate revenue from audiences they're not reaching through paid social or email, without committing to a traditional network's monthly platform fee.
What Squaredance does for Shopify brands
- Pay-per-sale partners drive net-new orders from audiences outside paid social & email
- Creators, publishers & review sites open channels the brand isn't running today
- No monthly platform fee like Impact, Partnerize, CJ or Awin charge to run the same program
- Fees scale 15% down to 10% by weekly volume, plus 3% ACH discount
Overview
Squaredance is a partner marketing platform and marketplace where direct-to-consumer brands work with paid media buyers, publishers and influencers across 20+ channels. Brands pay only when partners make a sale, which addresses finding and managing affiliate partners without paying for software or clicks.
For Shopify brands
- Connect a Shopify store through the Shopify app to set up pixels for tracking and attribution.
- Find partners ranked by Match Scores, or get matched through machine learning, instead of reviewing profiles one by one.
- Manage campaigns, partner messaging, creative approval and sales reporting in one dashboard, with Squaredance paying partners on the brand's behalf.
How it works
A brand signs up, creates a workspace, defines campaign criteria, uploads creatives and connects its storefront. It then publishes the campaign, either with a prelaunch period or immediately, and matches with partners who drive sales. The Shopify app integration is described as launching a campaign in under 5 minutes.
- Built for
- Direct-to-consumer brands, including those on Shopify, that want to acquire customers through affiliate and paid media partners.
- Pricing
- Free to sign up, with no setup fees or monthly platform charges. Brands are charged a 15% fee on sales made by partners, which can be discounted to as low as 10% based on weekly revenue thresholds.
Products
- Match Scores Ranks partners against a campaign's needs so brands can find and onboard them.
- Ad approval tool Lets brands upload guidelines and review partner content before it runs.
- Slack community Community of brands, partners and agencies who share what they are doing.
Integrations
Buyer notes
- No contracts, cancellation fees or monthly fees; brands can start and stop at any time.
- Campaigns can be launched in under 20 minutes, or under 5 minutes with the Shopify app.
- Unlimited partners and access to every feature are included.
- Integration with a storefront works by placing a pixel.
From Squaredance's own site and Shopify App Store listings, as of 2026-10-30.
How much does Squaredance cost?
Free to sign up, with no setup fees or monthly platform charges. Brands are charged a 15% fee on sales made by partners, which can be discounted to as low as 10% based on weekly revenue thresholds.
