minisocial

What minisocial does for Shopify brands

• ●Micro-influencer video as paid ad creative lowers CPA & lifts ROAS vs static
• ●10 creators delivers 10+ ugc pieces for ~$3k vs $1.5k-$3k per piece in-studio
• ●Creators post to own Instagram & TikTok feeds, driving organic reach independent of paid

Overview

minisocial is a managed micro-influencer and UGC service for consumer brands and agencies. Brands submit a campaign brief, and minisocial selects and books creators, handles communication with them, and delivers licensed content for the brand to approve. It solves the work of finding, negotiating with and managing creators for content and partnership ads.

For Shopify brands

• ●minisocial picks and books creators, handles contracts, negotiation and creator follow-ups, so the brand's team only approves creators and content.
• ●Brands receive licensed photo and video content they can use in ads, social posts, product pages and pitch decks, along with Meta and TikTok ad codes for partnership ads, whitelisting and Spark Ads.
• ●Campaigns are paid per project with no long-term commitment, and a round of revisions is included.

How it works

The brand fills out a brief in the brief builder or walks through it on a call with the campaign strategy team. minisocial selects creators for the brand to approve, manages the creators, and sends content to the brand's dashboard for approval or revision requests. Most campaigns run 4-6 weeks from briefing to completed content.

Built for

Brands and agencies of all sizes, from startups to enterprise, in CPG, food and beverage, beauty, wellness, fitness, fashion, home goods, pet, baby, tech and other verticals.

Pricing

Projects are paid per campaign, with no long-term commitments or extra fees. Projects start at $3,000 for a campaign of 10 creators, including all creator fees and payments.

Products

• ●minisocial campaigns Fully managed micro-influencer campaigns that produce licensed UGC photo and video content
• ●Brief builder Form where brands set out their product, creative vision and content needs for a campaign
• ●TikTok Shop Listed among the features included with minisocial campaigns

Integrations

Buyer notes

• No long-term commitments; pay per project
• Projects start at $3,000 for 10 creators, creator fees included
• Most campaigns take 4-6 weeks from brief to completed content
• One round of revisions is included in each project

From minisocial's own site and Shopify App Store listings, as of 2026-10-30.