Magic Toolbox is a Shopify app developer that makes Magic Zoom Plus, an images and media - other app on the Shopify App Store. It provides image zoom plugins, 360 spin, and slideshow for Shopify merchants. Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 154 (1%) run Magic Zoom Plus, more than any other images and media - Other app. Its share is highest among Toys, Kids & Baby (1.7%), Arts, Crafts & Hobbies (1.5%) and Home & Living (1.5%) brands. It is rated 4.8 out of 5 from 95 reviews on the Shopify App Store. It has a free plan.
Overview
Magic Toolbox sells JavaScript image apps that add zoom, 360-degree spin, carousel and slideshow features to online store product images. It also offers plugins, extensions and modules for many ecommerce platforms, including Shopify. The tools let merchants show high-resolution product images on their sites.
For Shopify brands
- Adds image zoom on hover, full-screen image enlargement and 360-degree product spins to the product details page.
- Free trial downloads let a brand test a tool before buying a license.
- Support is provided by email at no charge, and an installation service is available at checkout.
How it works
A brand installs a tool from the Shopify App Store or downloads a free trial, then buys a license to remove the trial message. Magic Toolbox offers an installation service at checkout, which it says is normally completed within 2 hours. Licenses and updates are delivered through a unique download URL.
- Pricing
- Magic Zoom Plus on the Shopify App Store is free to install and shows a 'Trial version' message. A $69 one-time charge buys a license that removes the message.
Products
- Magic Zoom Plus Image zoom with full-screen view and thumbnails in the enlarged view; sold on the Shopify App Store.
- Magic Zoom JavaScript image zoom for product images.
- Magic Scroll Carousel that visitors can view on iPad, iPhone, Android devices or computer.
- Magic 360 360-degree spins (left/right) or 3D spins (left/right and up/down).
- Magic Slideshow Responsive slideshows whose images scale up or down automatically.
- Magic Thumb Image thumbnails with a choice of expand effects.
Integrations
Buyer notes
- 30-day money back guarantee.
- 30 minutes of free technical support for all customers; extra support can be bought.
- 12 months of free updates; after that, new versions are available at a 75% discount.
- Download is available immediately after payment by credit card, PayPal or bank transfer.
From Magic Toolbox's own site and Shopify App Store listings, as of 2026-10-30.
Among Shopify brands over $5M
Share of each sector's brands running it, where that beats the overall rate.
On the Shopify App Store
Magic Zoom Plus
4.8 · 95 reviewsFree planOn 1% of brands over $5MLaunched 2012Images and media - OtherImage zoom to display products in stunning detail and the enlarged view displays helpful thumbnails for quick browsing. Magic Zoom Plus supports S...
Pricing
One-time charge$69 one-time chargeFree to install. $69 to buy a license (which removes 'Trial version' message)
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
Alternatives to Magic Toolbox
The most used images and media - other apps among Shopify brands over $5M.
| App | Brands over $5M | App Store |
|---|---|---|
| Real3D · creativeinteractivemedia | 0.1% | 4.8 · 34 |
| Pin it · RoarTheme | 0.1% | 4.9 · 346 |
Often used with Magic Toolbox
What its brands run more often than Shopify brands over $5M do overall.
- Rubik Variant Images & Swatch39.6% of its brands · 100x average
- Variant Option Product Options40.9% of its brands · 18.3x average
- Variant Image Wizard + Swatch22.7% of its brands · 14.8x average
- PageFly ✦ AI Page Builder46.1% of its brands · 3.5x average
- Powerful Contact Form Builder14.3% of its brands · 1.8x average
What Shopify apps does Magic Toolbox make?
Magic Toolbox has 1 app on the Shopify App Store: Magic Zoom Plus.
How many Shopify brands use Magic Toolbox?
Among the 15,394 Shopify brands over $5M that dtcmvp tracks, 154 (1%) run Magic Zoom Plus, more than any other images and media - Other app. Its share is highest among Toys, Kids & Baby (1.7%), Arts, Crafts & Hobbies (1.5%) and Home & Living (1.5%) brands.
What are the alternatives to Magic Toolbox?
The most used images and media - Other apps among Shopify brands over $5M, after Magic Toolbox: Real3D (0.1%) and Pin it (0.1%).
What do Magic Toolbox's brands use alongside it?
Of the brands running Magic Toolbox, 39.6% also run Rubik Variant Images & Swatch, 40.9% also run Variant Option Product Options, 22.7% also run Variant Image Wizard + Swatch, 46.1% also run PageFly ✦ AI Page Builder and 14.3% also run Powerful Contact Form Builder. Each is at least 1.8 times as common among them as across all brands over $5M.
How is Magic Zoom Plus rated?
Magic Zoom Plus is rated 4.8 out of 5 from 95 reviews on the Shopify App Store.
How much does Magic Toolbox cost?
It has a free plan. Magic Zoom Plus: One-time charge, $69 one-time charge (Free to install. $69 to buy a license (which removes 'Trial version' message)).