Wiley X logo

Wiley X

Sunglasses, safety glasses, tactical goggles, and apparel. Frisco, Texas. Runs on Shopify Plus.

Wiley X is a Frisco, Texas brand selling sunglasses, safety glasses, tactical goggles, and apparel on Shopify Plus. Its store lists 750 products, mostly replacement lenses, sunglasses and frame only, priced from $11 to $230. It sells direct and through retail and wholesale and sells on Amazon. It employs 51 to 200 people and runs 34 apps from the Shopify App Store across 10 categories. It spends about $35K to $40K a month on those apps.

The store

Products listed
750
Counted on the storefront
Typical price
$11 to $230
Most products fall in this range
Replacement Lenses237Sunglasses192Frame Only70Eyeglasses58Side Shields41Accessories23

Product types as Wiley X files them in its own catalogue.

What Wiley X runs on Shopify

34 apps from the Shopify App Store, across 10 categories.

Other12Email & SMS marketing5Affiliates & influencers4Advertising & analytics4Search, upsell & discovery2Page building2Product reviews2Shipping, returns & order tracking1Loyalty, store credit & gift cards1Subscriptions1

Estimated app spend: about $35K to $40K a month.

See which 34 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Wiley X sells

Direct, wileyx.comRetailAmazonWholesale

Competitors

  1. performance and protective eyewear

  2. performance sunglasses

  3. performance sunglasses

  4. sport and tactical lenses

  5. performance sunglasses

  6. aviator sunglasses with military heritage

  7. durable sunglasses and goggles

  8. performance sunglasses

  9. specialized function eyewear

  10. sunglasses

how we pick competitors

What apps does Wiley X use on Shopify?

Wiley X runs 34 apps from the Shopify App Store across 10 categories: Other, Search, upsell & discovery, Page building, Email & SMS marketing, Shipping, returns & order tracking, Affiliates & influencers, Advertising & analytics, Loyalty, store credit & gift cards, Subscriptions, Product reviews.

Who are Wiley X's competitors?

The Shopify brands closest to Wiley X are Smith Optics, Carrera Eyewear, ROKA, Tifosi Optics and Julbo Eyewear.

Updated 2026-10-29. Method notes and every source: how we count →