Way of Wade logo

Way of Wade

Basketball shoes, clothing, and accessories for sports fans. Scottsdale, Arizona. Runs on Shopify Plus.

Way of Wade is a Scottsdale, Arizona brand selling basketball shoes, clothing, and accessories for sports fans on Shopify Plus. Its store lists 378 products, mostly basketball shoes, clothing and trousers, priced from $36 to $199. It sells direct and through retail and wholesale and sells on Amazon. It employs 1 to 10 people and runs 15 apps from the Shopify App Store across 8 categories. It spends about $50K to $55K a month on those apps and added 5 in the last year.

The store

Products listed
378
Counted on the storefront
Typical price
$36 to $199
Most products fall in this range
basketball shoes198clothing100trousers33Accessories17slide15lifestyle shoes14

Product types as Way of Wade files them in its own catalogue.

What Way of Wade runs on Shopify

15 apps from the Shopify App Store, across 8 categories.

Other4Email & SMS marketing3Advertising & analytics2Shipping, returns & order tracking2Affiliates & influencers1Loyalty, store credit & gift cards1Product reviews1Search, upsell & discovery1

Estimated app spend: about $50K to $55K a month. 5 apps added in the last year.

See which 15 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Way of Wade sells

Direct, wayofwade.comRetailAmazonWholesale

What apps does Way of Wade use on Shopify?

Way of Wade runs 15 apps from the Shopify App Store across 8 categories: Email & SMS marketing, Other, Affiliates & influencers, Advertising & analytics, Loyalty, store credit & gift cards, Product reviews, Shipping, returns & order tracking, Search, upsell & discovery.

Updated 2026-07-19. Method notes and every source: how we count →