Tommy John logo

Tommy John

Underwear and basics for men and women. New York, New York. Runs on Shopify Plus.

Tommy John is a New York, New York brand selling underwear and basics for men and women on Shopify Plus. Its store lists 506 products, mostly tees, shorts and pants, priced from $7 to $185. It sells direct and through retail and wholesale and sells on Amazon. It employs 51 to 200 people and runs 25 apps from the Shopify App Store across 10 categories. It spends about $75K to $80K a month on those apps.

The store

Products listed
506
Counted on the storefront
Typical price
$7 to $185
Most products fall in this range
Tees18Shorts13Pants11T-Shirts10Briefs9Socks9

Product types as Tommy John files them in its own catalogue.

What Tommy John runs on Shopify

25 apps from the Shopify App Store, across 10 categories.

Other7Search, upsell & discovery3Product reviews3Email & SMS marketing2Advertising & analytics2Affiliates & influencers2Shipping, returns & order tracking2Loyalty, store credit & gift cards2Page building1Helpdesk1

Estimated app spend: about $75K to $80K a month.

See which 25 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Tommy John sells

Direct, tommyjohn.comRetailAmazonWholesale

Competitors

  1. both sell premium men's underwear on comfort fabric

  2. Nads

    men's boxer briefs, comfort-focused

  3. men's underwear, tees, joggers

  4. boxers, briefs, pyjamas for men and women

  5. HOM

    men's underwear and pyjamas

  6. gender-inclusive underwear and basics

  7. men's and women's underwear

  8. comfort-first underwear for women and men

  9. Derek Rose

    men's and women's loungewear and underwear

  10. men's underwear with bold DTC pitch

how we pick competitors

What apps does Tommy John use on Shopify?

Tommy John runs 25 apps from the Shopify App Store across 10 categories: Search, upsell & discovery, Page building, Email & SMS marketing, Other, Advertising & analytics, Product reviews, Affiliates & influencers, Shipping, returns & order tracking, Helpdesk, Loyalty, store credit & gift cards.

Who are Tommy John's competitors?

The Shopify brands closest to Tommy John are SAXX Underwear, Nads, XYXX Apparels, Le Slip Français and HOM.

Updated 2026-10-29. Method notes and every source: how we count →