Tilley USA logo

Tilley USA

Hats, apparel and accessories for life out there. New York, New York. Runs on Shopify Plus.

Tilley USA is a New York, New York brand selling hats, apparel and accessories for life out there on Shopify Plus. Its store lists 723 products, mostly tops, bottoms and hats, priced from $28 to $236. It sells direct and through retail and wholesale and sells on Amazon. It employs 51 to 200 people and runs 42 apps from the Shopify App Store across 10 categories. It spends about $20K to $22.5K a month on those apps.

The store

Products listed
723
Counted on the storefront
Typical price
$28 to $236
Most products fall in this range
Tops269Bottoms149Hats147Outerwear60Dresses40Socks24

Product types as Tilley USA files them in its own catalogue.

What Tilley USA runs on Shopify

42 apps from the Shopify App Store, across 10 categories.

Other23Search, upsell & discovery4Shipping, returns & order tracking3Helpdesk3Advertising & analytics3Product reviews2Email & SMS marketing1Loyalty, store credit & gift cards1Page building1Affiliates & influencers1

Estimated app spend: about $20K to $22.5K a month.

See which 42 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Tilley USA sells

Direct, tilley.comRetailAmazonWholesale

Competitors

  1. sun hats and travel apparel

  2. Coolibar$25M to $30M

    sun hats and outdoor apparel

  3. outdoor jackets, hats, gloves

  4. travel/outdoor apparel

  5. outdoor jackets and knitwear

  6. knitwear and jackets

  7. outdoor apparel

  8. merino sweaters and travel wear

  9. outdoor jackets and knitwear

  10. classic cashmere and tailored pieces

how we pick competitors

What apps does Tilley USA use on Shopify?

Tilley USA runs 42 apps from the Shopify App Store across 10 categories: Other, Shipping, returns & order tracking, Helpdesk, Search, upsell & discovery, Product reviews, Email & SMS marketing, Advertising & analytics, Loyalty, store credit & gift cards, Page building, Affiliates & influencers.

Who are Tilley USA's competitors?

The Shopify brands closest to Tilley USA are Solbari, Coolibar, TOG24, Toad&Co and Dubarry of Ireland.

Updated 2026-10-29. Method notes and every source: how we count →