The Honest Company
Baby, beauty, and cleaning products. Los Angeles, California.
The Honest Company reported $371.3M in revenue in its audited annual filing. It is a Los Angeles, California brand selling baby, beauty, and cleaning products on Shopify. Its store lists 205 products, mostly shower + bath, diapers and wipes, priced from $1 to $50. It sells direct and wholesale and sells on Amazon. It employs 201 to 500 people and runs 5 apps from the Shopify App Store across 5 categories. It spends about $15K to $17.5K a month on those apps and added 5 in the last year.
Revenue
The store
Product types as The Honest Company files them in its own catalogue.
What The Honest Company runs on Shopify
5 apps from the Shopify App Store, across 5 categories.
Estimated app spend: about $15K to $17.5K a month. 5 apps added in the last year.
Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.
Where The Honest Company sells
Competitors
clean diapers, wipes, baby skincare
baby care and skincare
clean baby essentials for parents
diaper-related baby essentials
mass-market baby essentials
mom and baby care
baby care brand
- Angelcare
baby care essentials
baby consumables
baby essentials for parents
What is The Honest Company's revenue?
The Honest Company reported $371.3M in revenue in its audited annual filing.
What apps does The Honest Company use on Shopify?
The Honest Company runs 5 apps from the Shopify App Store across 5 categories: Product reviews, Email & SMS marketing, Other, Search, upsell & discovery, Helpdesk.
Who are The Honest Company's competitors?
The Shopify brands closest to The Honest Company are Coterie, Frida, Bobbie, Diaper Genie and Munchkin.