Reuzel logo

Reuzel

Hair pomades, tonics, shampoos, conditioners, and beard products for men. Rotterdam, South Holland.

Reuzel is a Rotterdam, South Holland brand selling hair pomades, tonics, shampoos, conditioners, and beard products for men on Shopify. Its store lists 99 products, mostly pomade, beard products and tattoo aftercare products, priced from $9 to $525. It sells direct and through retail and wholesale and sells on Amazon. It employs 11 to 50 people and runs 23 apps from the Shopify App Store across 8 categories. It spends about $30K to $35K a month on those apps.

The store

Products listed
99
Counted on the storefront
Typical price
$9 to $525
Most products fall in this range
Pomade9Beard Products7Tattoo Aftercare Products5Hair Tonic4Shampoo3Perfume & Cologne1

Product types as Reuzel files them in its own catalogue.

What Reuzel runs on Shopify

23 apps from the Shopify App Store, across 8 categories.

Other8Product reviews3Loyalty, store credit & gift cards3Subscriptions3Email & SMS marketing2Search, upsell & discovery2Affiliates & influencers1Advertising & analytics1

Estimated app spend: about $30K to $35K a month.

Seen running on the storefront:KlaviyoYotpo
See which 23 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Reuzel sells

Direct, reuzel.comRetailAmazonWholesale

Competitors

  1. men's pomade and styling products

  2. men's pomade, beard and barber focus

  3. Highland

    pomade and styling cream

  4. L3VEL3

    men's grooming and barber products

  5. Flakes

    men's shampoo and hair care

  6. 360silk

    men's hair products

  7. Combat Gel

    hair gel and styling for men

  8. UNITE HAIR

    pro-oriented hair care for men

  9. LaVivid Hair

    men's hair focus

  10. Japan Scissors

    barber professional tools

how we pick competitors

What apps does Reuzel use on Shopify?

Reuzel runs 23 apps from the Shopify App Store across 8 categories: Other, Product reviews, Email & SMS marketing, Loyalty, store credit & gift cards, Affiliates & influencers, Search, upsell & discovery, Subscriptions, Advertising & analytics. Seen running on its storefront: Klaviyo, Yotpo.

Who are Reuzel's competitors?

The Shopify brands closest to Reuzel are BluMaan, Uppercut Deluxe, Highland, L3VEL3 and Flakes.

Updated 2026-10-29. Method notes and every source: how we count →