Mad Viking logo

Mad Viking

Beard oils, balms, washes, and other beard products for men. Pulaski, Pennsylvania. Runs on Shopify Plus.

Mad Viking is a Pulaski, Pennsylvania brand selling beard oils, balms, washes, and other beard products for men on Shopify Plus. Its store lists 235 products, mostly beard oil, beard & body soap and beard balm, priced from $8 to $75. It sells direct and wholesale and sells on Amazon. It employs 11 to 50 people and runs 21 apps from the Shopify App Store across 9 categories. It spends about $22.5K to $25K a month on those apps and added 6 in the last year.

The store

Products listed
235
Counted on the storefront
Typical price
$8 to $75
Most products fall in this range
Beard Oil18Beard & Body Soap18Beard Balm17Conditioner15Shampoo15Moustache Wax14

Product types as Mad Viking files them in its own catalogue.

What Mad Viking runs on Shopify

21 apps from the Shopify App Store, across 9 categories.

Other8Affiliates & influencers3Advertising & analytics3Subscriptions2Search, upsell & discovery1Helpdesk1Product reviews1Email & SMS marketing1Loyalty, store credit & gift cards1

Estimated app spend: about $22.5K to $25K a month. 6 apps added in the last year.

See which 21 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Mad Viking sells

Direct, madvikingbeard.comAmazonWholesale

Competitors

  1. beard oil, balm, cologne for men

  2. beard care kits for men

  3. Death-Grip

    mustache wax and beard balm

  4. Evan Alexander Grooming

    beard oil and kits for men

  5. Blind Barber

    men's grooming with cologne and shampoo

  6. Huron

    men's body care and cologne bundles

  7. Maggard Razors

    beard oil and balm for men

  8. Clubman

    moustache wax and men's grooming

  9. Grizzly Mountain Beard Dye

    beard-focused men's product

  10. men's hair care

how we pick competitors

What apps does Mad Viking use on Shopify?

Mad Viking runs 21 apps from the Shopify App Store across 9 categories: Other, Search, upsell & discovery, Affiliates & influencers, Helpdesk, Product reviews, Email & SMS marketing, Advertising & analytics, Subscriptions, Loyalty, store credit & gift cards.

Who are Mad Viking's competitors?

The Shopify brands closest to Mad Viking are Beardbrand, The Beard Club, Death-Grip, Evan Alexander Grooming and Blind Barber.

Updated 2026-10-29. Method notes and every source: how we count →