Heelys logo

Heelys

Shoes with wheels for boys, girls, and adults. Boca Raton, Florida. Runs on Shopify Plus.

Heelys is a Boca Raton, Florida brand selling shoes with wheels for boys, girls, and adults on Shopify Plus. Its store lists 87 products, mostly shoes, accessories and apparel, priced from $30 to $70. It sells direct and wholesale and sells on Amazon. It employs 11 to 50 people and runs 33 apps from the Shopify App Store across 9 categories. It spends about $15K to $17.5K a month on those apps.

The store

Products listed
87
Counted on the storefront
Typical price
$30 to $70
Most products fall in this range
Shoes44Accessories10Apparel4

Product types as Heelys files them in its own catalogue.

What Heelys runs on Shopify

33 apps from the Shopify App Store, across 9 categories.

Other16Affiliates & influencers3Product reviews3Email & SMS marketing3Shipping, returns & order tracking2Search, upsell & discovery2Page building2Advertising & analytics1Helpdesk1

Estimated app spend: about $15K to $17.5K a month.

Seen running on the storefront:Consentmo GDPR ComplianceInstafeedKlaviyoMicrosoft ClarityOkendoSwym Back in Stock Alerts
See which 33 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Heelys sells

Direct, heelys.comRetailAmazonWholesale

Competitors

  1. Rigorer

    athletic shoes for kids

  2. Shaq.com

    kids sneakers affordable

  3. kids shoes

  4. youth-trend slides

  5. affordable kids sneakers

  6. Shoes & Sox

    kids shoes

  7. Pampili

    kids sneakers

  8. youth skate shoes

  9. youth action shoes

  10. sneakers for youth

how we pick competitors

What apps does Heelys use on Shopify?

Heelys runs 33 apps from the Shopify App Store across 9 categories: Other, Shipping, returns & order tracking, Search, upsell & discovery, Affiliates & influencers, Product reviews, Email & SMS marketing, Advertising & analytics, Page building, Helpdesk. Seen running on its storefront: Consentmo GDPR Compliance, Instafeed, Klaviyo, Microsoft Clarity, Okendo, Swym Back in Stock Alerts.

Who are Heelys's competitors?

The Shopify brands closest to Heelys are Rigorer, Shaq.com, Stride Rite, Dracoslides and Avia.

Updated 2026-10-22. Method notes and every source: how we count →