Evenflo logo

Evenflo

Car seats, strollers, activity centers, travel systems, and baby products. Miamisburg, Ohio. Runs on Shopify Plus.

evenflo.com →LinkedIn →

Evenflo is a Miamisburg, Ohio brand selling car seats, strollers, activity centers, travel systems, and baby products on Shopify Plus. dtcmvp estimates its revenue across all channels at $250M to $300M a year. Its store lists 142 products, mostly travel system, car seat accessories and convertible car seat, priced from $13 to $780. It sells direct and wholesale and sells on Amazon. It employs 501 to 1,000 people and runs 15 apps from the Shopify App Store across 6 categories. It spends about $35K to $40K a month on those apps.

Revenue

Total revenue · est.
$250M to $300M
dtcmvp estimateconfidence Ahow we count

The store

Products listed
142
Counted on the storefront
Typical price
$13 to $780
Most products fall in this range
Travel System20Car Seat Accessories18Convertible Car Seat13Baby Proofing13Infant Car Seat10Stroller9

Product types as Evenflo files them in its own catalogue.

What Evenflo runs on Shopify

15 apps from the Shopify App Store, across 6 categories.

Other5Advertising & analytics4Email & SMS marketing2Product reviews2Affiliates & influencers1Loyalty, store credit & gift cards1

Estimated app spend: about $35K to $40K a month.

Seen running on the storefront:Affirm pay‑over‑time messagingAttentiveBlotout EdgeTagimpact.com Affiliate MarketingKlaviyoMicrosoft ClarityTriple WhaleYotpo
See which 15 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Evenflo sells

Direct, evenflo.comRetailAmazonWholesale

Competitors

  1. Safety 1st

    car seats, strollers, gates, high chairs

  2. Baby Trend

    value car seats and strollers

  3. Cosco Kids

    value car seats and strollers

  4. Maxi-Cosi

    car seats and travel systems

  5. Cybex

    car seats and strollers

  6. Delta Children

    value baby gear

  7. Doona

    car seat strollers

  8. Inglesina

    strollers and highchairs

  9. Silver Cross

    travel systems and car seats

  10. Munchkin

    mass-market baby products

how we pick competitors

What is Evenflo's revenue?

dtcmvp estimates Evenflo's revenue across all channels at $250M to $300M a year.

What apps does Evenflo use on Shopify?

Evenflo runs 15 apps from the Shopify App Store across 6 categories: Other, Email & SMS marketing, Advertising & analytics, Affiliates & influencers, Product reviews, Loyalty, store credit & gift cards. Seen running on its storefront: Affirm pay‑over‑time messaging, Attentive, Blotout EdgeTag, impact.com Affiliate Marketing, Klaviyo, Microsoft Clarity, Triple Whale, Yotpo.

Who are Evenflo's competitors?

The Shopify brands closest to Evenflo are Safety 1st, Baby Trend, Cosco Kids, Maxi-Cosi and Cybex.

Updated 2026-10-22. Method notes and every source: how we count →