Boys lie official logo

Boys lie official

Apparel for the empowered. Cerritos, California. Runs on Shopify Plus.

boyslieofficial.com →LinkedIn →

Boys lie official is a Cerritos, California brand selling apparel for the empowered on Shopify Plus. Its store lists 902 products, mostly crewneck, pants and hoodie, priced from $41 to $148. It sells direct and through retail and wholesale. It employs 11 to 50 people and runs 13 apps from the Shopify App Store across 6 categories. It spends about $60K to $65K a month on those apps and added 3 in the last year.

The store

Products listed
902
Counted on the storefront
Typical price
$41 to $148
Most products fall in this range
Crewneck96Pants91Hoodie91Sweatpants89Hat83Shorts69

Product types as Boys lie official files them in its own catalogue.

What Boys lie official runs on Shopify

13 apps from the Shopify App Store, across 6 categories.

Other6Email & SMS marketing3Product reviews1Shipping, returns & order tracking1Loyalty, store credit & gift cards1Advertising & analytics1

Estimated app spend: about $60K to $65K a month. 3 apps added in the last year.

Seen running on the storefront:Consentmo GDPR ComplianceKlarna On‑Site MessagingKlaviyoLoop Returns & ExchangesTTriple Whale
See which 13 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Boys lie official sells

Direct, boyslieofficial.comRetailWholesale

Competitors

  1. YOUKNOW. CLOTHING

    both sell streetwear hoodies, sweatpants and tees for everyone

  2. Icy

    both sell hoodies, sweatpants and tees at low prices

  3. LucidBlanks

    both sell fleece hoodies, sweatpants and mesh shorts

  4. Happiness Project

    both sell hoodies, crewnecks and tees

  5. Velour Garments

    both sell hoodies, sweatpants and tees

  6. LIVE FAST DIE YOUNG

    both sell streetwear tees, hoodies and beanies

  7. Milano Di Rouge

    both sell hoodies, sweatpants and hats

  8. YUXUS

    both sell hoodies, crewnecks and sweatpants

  9. Wonder Looper

    both sell French terry sweatshirts and hoodies

  10. Hypland

    both sell casual streetwear hoodies and sweatpants

how we pick competitors

Open roles

Ecommerce and DTC jobs at Shopify brands

What apps does Boys lie official use on Shopify?

Boys lie official runs 13 apps from the Shopify App Store across 6 categories: Other, Email & SMS marketing, Product reviews, Shipping, returns & order tracking, Loyalty, store credit & gift cards, Advertising & analytics. Seen running on its storefront: Consentmo GDPR Compliance, Klarna On‑Site Messaging, Klaviyo, Loop Returns & Exchanges, Triple Whale.

Who are Boys lie official's competitors?

The Shopify brands closest to Boys lie official are YOUKNOW. CLOTHING, Icy, LucidBlanks, Happiness Project and Velour Garments.

Updated 2026-10-29. Method notes and every source: how we count →